|
|
|||
|
||||
OverviewAs business becomes increasingly reliant on succeeding in export markets, the need for specialist knowledge in international trade is at its highest. With thorough explanations to describe the current international business environment as well as international case studies which include IKEA, J.D. Wetherspoon, Dell, Amazon and Indian car brand Tata Nano, The 30 Day MBA in International Business will boost your knowledge and help you play a more rounded role in shaping the direction of your organization. It covers all the essential elements of international trade and business, including international marketing strategy, managing international organizations and selecting global strategic partners as well as finance, accounting and human resource management. The 30 Day MBA in International Business is packed with links to free resources from the top business schools as well an online list of sources to keep you informed on all the key business issues. Full Product DetailsAuthor: Colin BarrowPublisher: Kogan Page Ltd Imprint: Kogan Page Ltd Dimensions: Width: 15.70cm , Height: 1.70cm , Length: 23.40cm Weight: 0.477kg ISBN: 9780749462130ISBN 10: 0749462132 Pages: 312 Publication Date: 03 August 2011 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Replaced By: 9780749475420 Format: Paperback Publisher's Status: Out of Print Availability: Awaiting stock Table of ContentsReviewsAuthor InformationColin Barrow has spent 15 years applying the principles and knowledge acquired through his own MBA to successfully running companies. He has lectured, researched and collaborated with colleagues in business schools in the UK, America, Australia, the Far East and throughout Europe and is currently a visiting fellow at Cranfield University and teaches there regularly. He is also the author of The Business Plan Workbook and Financial Management for the Small Business (both Kogan Page). Tab Content 6Author Website:Countries AvailableAll regions |