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OverviewDeveloping new products, services, systems and processes has become an imperative for any firm expecting to thrive in today’s fast-paced and hyper-competitive environment. This volume integrates academic and practical insights to present fresh perspectives on new product development and innovation, showcasing lessons learned on the technological frontier. The first part emphasizes decision making. The second part focuses on technology evaluation, including cost-benefit analysis, material selection and scenarios. The third part features in-depth case studies to present innovation management tools, such as customer needs identification, technology standardization and risk management. The fourth part highlights important international trends, such as globalization and outsourcing. Finally the fifth part explores social and political aspects. Full Product DetailsAuthor: Tugrul U. Daim , Ramin Neshati , Russell Watt , James EasthamPublisher: Springer International Publishing AG Imprint: Springer International Publishing AG Edition: Softcover reprint of the original 1st ed. 2014 Dimensions: Width: 15.50cm , Height: 1.70cm , Length: 23.50cm Weight: 4.745kg ISBN: 9783319376073ISBN 10: 3319376071 Pages: 300 Publication Date: 11 August 2016 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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