Overview

Are you a busy professional trying to keep up in a world demanding sustainability? The rules of the game have changed. Sustainability is no longer a niche topic-it's a core business imperative. Investors demand it, customers prefer it, and top talent is drawn to it. But who has time to become an expert? You do. Welcome to the fully revised and expanded Second Edition of the bestselling guide, Sustainability for Busy People. Written by sustainability executive and author Jad Dellel, this is not a dense textbook; it's a practical, actionable playbook designed for the modern professional who needs to be fluent in ESG but doesn't have time for fluff. This new edition has been rebuilt from the ground up to address the new realities of 2025 and beyond. Inside, you'll discover: Your New Superpower: A brand-new chapter on using Generative AI to automate reporting, analyze data, and save dozens of hours of work. The Modern Playbook: Get up to speed on the latest must-know frameworks (ISSB, CSRD, TNFD) and regulations that are reshaping industries. The Real Business Case: Learn to articulate the tangible ROI of sustainability, from operational efficiency and risk mitigation to attracting top talent and building an unbeatable brand. A Clear Path Forward: Navigate the landscape of sustainability careers, tools, and certifications to advance your professional development. Actionable Plans: Every chapter ends with a ""5-Minute Action"" to help you immediately apply what you've learned in your work and life. Whether you're a manager, a project leader, an entrepreneur, or just a curious professional, this book will empower you to move from 'busy' to 'impactful.' It's your compass for navigating the green transition and turning sustainability into your greatest professional advantage. Stop just keeping up. Start leading the way.

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