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OverviewThe study analyses the product, operation, and market strategies of technology-intensive Born Global companies from small open economies and explains their rapid globalization process. The holistic approach and the use of POM strategies and patterns in the study of Israeli technology- intensive Born Globals yielded the development of the PCOM (products, customers, operations, and markets) framework, the identification of PCOM patterns, and the development of the factors influencing the globalization of technology-intensive Born Globals. Full Product DetailsAuthor: Gilad SperlingPublisher: VDM Verlag Dr. Muller Aktiengesellschaft & Co. KG Imprint: VDM Verlag Dr. Muller Aktiengesellschaft & Co. KG Dimensions: Width: 22.90cm , Height: 1.50cm , Length: 15.20cm Weight: 0.398kg ISBN: 9783639100495ISBN 10: 3639100492 Pages: 268 Publication Date: 03 March 2010 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |