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OverviewThe focus of the study is on the larger food processing companies, which invested in Central and Eastern Europe – namely Nestlé, Unilever and InBev - and analyses the motives of investment and the entry strategies of food MNEs, outlines their contribution to the local development and stresses the national actors as forces to embedded FDI. Full Product DetailsAuthor: Yordanka ChobanovaPublisher: Palgrave Macmillan Imprint: Palgrave Macmillan Dimensions: Width: 14.00cm , Height: 2.30cm , Length: 21.60cm Weight: 0.490kg ISBN: 9780230230552ISBN 10: 0230230555 Pages: 269 Publication Date: 21 August 2009 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsPART I: THE NATURE OF THE STUDY Introduction The Analytical Framework PART II: CEEC ECONOMIES AND GLOBAL COMPANY STRATEGIES The Global Strategies of the Food Companies and Their Impact on the CEE Region Privatization and Restructuring in the Agro-food Industry PART III: MNEs AND MNE EMBEDDEDNESS IN THE CEE ECONOMIES Strategies of MNEs in Hungary Strategies of MNEs in the Czech Republic Strategies of MNEs in Bulgaria ConclusionReviewsAuthor InformationDR. YORDANKA CHOBANOVA has gained her PH.D. at European University Institute in Florence, Italy. She worked for ARC Fund in Sofia, Bulgaria where she was involved in the team preparing InnovationBg reports and numerous other policy studies related to the National Innovation System of Bulgaria. She is currently attaché at the Permanent Representation of the Republic of Bulgaria to the EU dealing with Structural Funds and regional development issues. Tab Content 6Author Website:Countries AvailableAll regions |
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