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Author:   John R. McIntyre ,  Silvester Ivanaj ,  Vera Ivanaj
Publisher:   Edward Elgar Publishing Ltd
Imprint:   Edward Elgar Publishing Ltd
ISBN:  

9781781006825

ISBN 10:   1781006822
Pages:   336
Publication Date:   31 May 2013
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Contents: Introduction PART I: BUILDING SUSTAINABLE TECHNOLOGY AND INNOVATION SYSTEMS 1. Sustainable Innovation Responses to Global Climate Change Paul Shrivastava 2. Understanding Eco-innovation for Enabling a Green Industry Transformation Tomoo Machiba 3. Sustainable Development through Innovation? A Social Challenge Corinne Gendron 4. Appraisal of Corporate Governance Norms: Evidence from Indian Corporate Enterprises Rabi Narayan Kar 5. Codes of Conduct and Other Multilateral Control Systems for Multinationals: Has the Time Come - Again? Tagi Sagafi-nejad 6. Appropriate Technology Movement Sanjeeb Kakoty PART II: STRATEGIC IMPLICATIONS AND ASSESSMENT 7. Eco-social Business in Developing Countries: The Case for Sustainable Use of Resources in Unstable Environments Roland Bardy and Maurizio Massaro 8. Entrepreneurship Development at a Small Scale: A Key to Sustainable Economic Development Sanjay Bhale and Sudeep Bhale 9. Entrepreneur Profile and Sustainable Innovation Strategy Sandrine Berger-Douce and Christophe Schmitt 10. Benchmarking Sustainable Construction Technology in the Building and Transportation Sectors Salwa Beheiry and Ghassan Abu-Lebdeh 11. The Eco-logistics Improvement in France: Towards a Global Consideration of Inland Waterway Transport Within the Supply Chain Strategy Thierry Houe and Renato Guimaraes 12. Integrating Sustainability and Technology Innovation in Logistics Management Matthias Klumpp, Sascha Bioly and Stephan Zelewski 13. Sustainable Development, a New Source of Inspiration for Marketing Innovation? Focus on Five Major Trends and One Innovative Project in Customer Relationship Marketing Gael Le Boulch and Remy Oudghiri Index

Reviews

'There is no debate about the fact that a business as usual approach is an environmentally unsustainable one. Given the magnitude of the environmental challenges the world faces today, extensive changes in corporate strategies and significant innovation advances are absolutely necessary if we are to avoid substantial decreases in our quality of living. This set of internationally recognized authors provides some fresh and informative perspectives on this topic along with a path for a more sustainable future.' - Mark Ferguson, University of South Carolina, US

Author Information

Edited by John R. McIntyre, Professor & Executive Director, CIBER, Scheller College of Business, Georgia Institute of Technology, US, Silvester Ivanaj, Professor, ICN Business School and researcher, CEREFIGE and Vera Ivanaj, Associate Professor, ENSIC and researcher, CEREFIGE, Universite de Lorraine, Nancy, France

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