Overview

Your brand is the experience that someone has with your business. And as a business owner, you are looked to as a leader. But what is preventing you from showing up clearly, confidently and consistently? Feeling like you have to copy? Getting stuck in the kryptonite of comparison? Looking outward to the gurus for one-size-fits-all strategies? There's an easier, innovative, and one-of-a-kind way to brand based on your imprinted start powers (yep, astrology!) When you tap into your core astrology-based design, you get confident and clear in your unique powers. No matter where you are in your business journey, your ability to step into your star-powers will help you: Be seen as the expert you are Be heard as the valuable contributor you are Be clear in your soul's work and purpose Be a magnet to your soul customers Be the leader you are meant to be In this book you will reveal your foundational astro-graphics (astrology-based psychographics) and with workbook prompts, amplify your brand's superpowers, soft powers, and power of attraction. Star-Powered Brand is your guide to creating a crystal clear and confident brand using your Sun, Moon and Rising signs. Leslie Tagorda - creator of the AstroBrand(TM) Method, a unique blend of brand strategy and business astrology, host of The Savvy Luminary Podcast and business astrologer to spiritual entrepreneurs and change makers - is your navigator to stepping into your own star power. Stop guessing, hiding and shine bright like the luminous leader you are born to be so you can contribute your mastery with the world.

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9781953449160

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Leslie Tagorda (she/her), is a multi-racial, business and brand astrologer, designer, podcast host, author and entrepreneur. In her business New Moon Creative, a San Francisco-based web design and branding studio she has helped hundreds of women-owned businesses, non-profit organizations, and startups build online homes and visual identities. In 2018, she was ready to throw in the proverbial towel with her business due to a feeling of insignificance in the design field. Inspiration struck and she looked to her astrological natal chart. An a-ha! moment occurred where she uncovered an innovative and unique system of branding she calls the AstroBrand(TM) Method. This branding method revolutionized the way Leslie branded herself and her clients, leading to life-changing results. Through this discovery, she went from hiding to luminary and, in a short 24 months, created entirely new business model, launched an astrology-based branding method, launched an astrology for entrepreneurs podcast called The Savvy Luminary(TM) and wrote two books. She wants to share this star wisdom with the world! Born and raised in Hawaii, Leslie was raised by a Filipino Catholic turned Methodist grandmother, a Jewish mother, an atheist father, and an Okinawan Buddhist turned Methodist stepdad. Growing up with all of these spiritual traditions, Leslie wove together her own sense of spirituality -- a way of believing that made sense of all the contradictory stories she was told. When Leslie discovered that she was an Aquarius sun sign in the sixth grade, she was immediately drawn into the myths of the larger than life heros of the zodiac. Astrology was a safe place where she could discover herself and her life's meaning on her own terms. Now strengthened with years of experience in business astrology and strategic branding, Leslie employs and teaches a powerful and customizable framework that has helped hundreds of business owners through coaching and comprehensive astrological readings to tap into their star powers. To Leslie, astrology is a practical and specific tool that gives insight into one's true star powers to they can become the luminary they are born to be.

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