Overview

An indispensable textbook for sports journalism students, covering all the key multimedia skills needed within the industry. Sports journalism, once dismissed as the 'toyshop' editorial department, has grown in importance as sport has become bigger and bigger business, generating billions in revenue to those who own teams, franchises, tournaments and organisations. Millions consume their newspapers from back to front and the audience for Britain's only 24 sports news channel more than eclipses news rivals. This book gives aspiring journalists and those reporters looking to move into sports journalism an inside track on what is needed to succeed in one of the most competitive media markets. Sports journalism is changing - the proliferation of dedicated TV channels, websites, radio stations, niche publications and, of course, newspapers offers a world of opportunity, but has also led to a change in the nature of the job. Drawing on the personal experiences of established and recently qualified reporters, it covers the whole range of skills required by sports journalists from traditional match reporting, news gathering, feature writing and colour copy to the modern demands such as providing a live blog, snaps for a website and updating a Twitter feed even before you getting around writing your story. You might be juggling the demands of a website that craves immediate SEO-friendly content with the requirements of a newspaper - which will still want the latest and freshest take on the story with a witty, punchy and original intro. Sport Journalism is an essential practical guide to sports journalism, focusing on the traditional key skills still required for success as a reporter but illustrating the increasing importance placed on multimedia, as print, online and broadcast journalism converge.

Full Product Details

Author:   James Toney
Publisher:   Bloomsbury Publishing PLC
Imprint:   Bloomsbury Sport
Dimensions:   Width: 15.30cm , Height: 1.50cm , Length: 23.40cm
Weight:   0.246kg
ISBN:  

9781408178324

ISBN 10:   140817832
Pages:   160
Publication Date:   20 December 2012
Audience:   College/higher education ,  Professional and scholarly ,  General/trade ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand  
We will order this item for you from a manufactured on demand supplier.

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Reviews

The reason I fully endorse Toney's book is because if you read it consistently, you will challenge yourself to study other forms of journalism as well as research Media Law. It also gives you a blueprint on what to do as you embark in this field. -- Cesar Diaz LatinoSports.com

The reason I fully endorse Toney's book is because if you read it consistently, you will challenge yourself to study other forms of journalism as well as research Media Law. It also gives you a blueprint on what to do as you embark in this field. -- Cesar Diaz * LatinoSports.com *

Author Information

James Toney is the managing editor at national press agency Sportsbeat and is responsible for their award-winning NCTJ-accredited sports journalism training, based at their newsrooms in London and Manchester. He covered his seventh Olympic Games in London and has been highly commended for his journalism by Sport England, Press Gazette and the Sports Journalists' Association. He assisted drafting the National Council for the Training of Journalists sports journalism syllabus and is a visiting lecturer on the MA Sports Journalism programme at St Mary's University College in Twickenham.

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