Sociolinguistics and Business Talk: A Role-Playing Approach

Author:   Yeonkwon Jung
Publisher:   Springer Verlag, Singapore
Edition:   1st ed. 2022
ISBN:  

9789811900501


Pages:   163
Publication Date:   22 April 2022
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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Sociolinguistics and Business Talk: A Role-Playing Approach


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Author:   Yeonkwon Jung
Publisher:   Springer Verlag, Singapore
Imprint:   Palgrave Pivot
Edition:   1st ed. 2022
Weight:   0.364kg
ISBN:  

9789811900501


ISBN 10:   9811900507
Pages:   163
Publication Date:   22 April 2022
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Reviews

“The book under review might be used as a practical guide in Business English as Lingua Franca classes, with materials highlighting both rhetorical moves and phraseology which might be useful in actual work situations. ... Jung’s book can be seen as a springboard for students willing to approach business communication for the first time, as well as for teachers and researchers who are interested in further exploring role-play conversations from both a teaching and cross-cultural perspective.” (Jessica Jane Nocella, Revista de Lenguas para fines específicos, Vol. 30, 2024)


Author Information

Dr. Yeonkwon Jung is teaching Business Communication at Kansai Gaidai University (KGU). Prior to joining KGU, he held numerous teaching and research appointments, including Helsinki School of Economics, University of Michigan – Ann Arbor, Chuo University, and Korea University. He received a PhD from The University of Edinburgh and an MA from University of Hawaii at Manoa. His major research interests include the various genres of business communication, the role of English as the business lingua franca, corporate communication in international contexts, and pedagogical aspect of business communication. He was the winner of the 2021 Kitty O. Locker Outstanding Researcher Award.

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