Overview

This book provides a comprehensive coverage of the state-of-the-art in understanding media popularity and trends in online social networks through social multimedia signals. With insights from the study of popularity and sharing patterns of online media, trend spread in social media, social network analysis for multimedia and visualizing diffusion of media in online social networks. In particular, the book will address the following important issues: Understanding social network phenomena from a signal processing point of view; The existence and popularity of multimedia as shared and social media, how content or origin of sharing activity can affect its spread and popularity; The network-signal duality principle, i.e., how the signal tells us key properties of information diffusion in networks; The social signal penetration hypothesis, i.e., how the popularity of media in one domain can affect the popularity of media in another. The book will help researchers, developers and business (advertising/marketing) individuals to comprehend the potential in exploring social multimedia signals collected from social network data quantitatively from a signal processing perspective.

Full Product Details

Author:   Suman Deb Roy ,  Wenjun Zeng
Publisher:   Springer International Publishing AG
Imprint:   Springer International Publishing AG
Edition:   2015 ed.
Dimensions:   Width: 15.50cm , Height: 1.30cm , Length: 23.50cm
Weight:   4.085kg
ISBN:  

9783319091167

ISBN 10:   3319091166
Pages:   176
Publication Date:   27 August 2014
Audience:   College/higher education ,  Professional and scholarly ,  Postgraduate, Research & Scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand  
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Web 2.x.- Media on the Web.- The World of Signals.- The Network and the Signal.- Detection - Needle in a Haystack.- Estimation – The Empirical Judgment.- Following Signal Trajectories.- Capturing Cross-Domain Ripples.- Socially-aware Media Applications.- Revelations from Social Multimedia Data.- Socio-Semantic Analysis.- Data Visualization: Gazing at Ripples.

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Author Information

Dr. Suman Deb Roy is a Data Scientist with Betaworks, NY Dr. Wenjun (Kevin) Zeng is a Professor at the Computer Science Dept. with the Univ. of Missouri, Columbia, MO, USA.

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