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OverviewFull Product DetailsAuthor: Yogesh K. Dwivedi , Matti Mäntymäki , M.N. Ravishankar , Marijn JanssenPublisher: Springer International Publishing AG Imprint: Springer International Publishing AG Edition: 1st ed. 2016 Volume: 9844 Dimensions: Width: 15.50cm , Height: 3.80cm , Length: 23.50cm Weight: 1.139kg ISBN: 9783319452333ISBN 10: 3319452339 Pages: 730 Publication Date: 23 August 2016 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsSocial Media Strategy and Digital Business.- Digital Marketing and Customer Relationship Management.- Adoption and Diffusion.- Information Sharing on Social Media.- Impression, Trust, and Risk Management.- Data Acquisition, Management and Analytics.- e-Government and Civic Engagement.- e-Society and Online Communities.ReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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