Overview

This book aims to seek a plan where rural areas in Mexico could be developed applying social entrepreneurship education, eradicating poverty and avoiding migration from rural communities to urban areas. Concepts as social and business entrepreneurship will be discussed as well as the fourth sector movement in order to link them with the current state of rural communities in Mexico and the players involved: Multinational corporations, private and public institutions, non-governmental organizations, and the population of rural communities. Together, they should seek a development beneficial for people in need. The way to achieve this development is by educating the players fostering the social entrepreneurship in the population. Social entrepreneurship entails all those activities and initiatives which identify problems and opportunities in communities, working in order to make the difference by adding value to the society, changing and improving a community life style. It is not about altruism, is about business with another approach.

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9783843385923

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