Social Contagion as a Driver of Digital Product Use

Author:   Gábor Darvasi ,  Martin Spann
Publisher:   Books on Demand
ISBN:  

9783739227740


Pages:   150
Publication Date:   28 June 2019
Format:   Paperback
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Our Price $179.83 Quantity:  
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Social Contagion as a Driver of Digital Product Use


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Author:   Gábor Darvasi ,  Martin Spann
Publisher:   Books on Demand
Imprint:   Books on Demand
Dimensions:   Width: 14.80cm , Height: 0.80cm , Length: 21.00cm
Weight:   0.186kg
ISBN:  

9783739227740


ISBN 10:   3739227745
Pages:   150
Publication Date:   28 June 2019
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Gábor Darvasi studied Physics at the University of Heidelberg. After working as a management consultant with Simon-Kucher & Partners for several years, he obtained his PhD (2019) in Quantitative Marketing from the University of Munich (LMU).

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