Overview

So You Wanna Open a Business is a straight-talk guide for anyone thinking about opening a business and wanting the truth before risking time, money, and sanity. This book cuts through motivational hype and business clichés to focus on what really matters: preparation, cash flow, mindset, and the mistakes that quietly sink new businesses. Written by lifelong entrepreneur Bryan K. Goodson, a U.S. Marine veteran and former law enforcement officer, the lessons in this book are earned through real experience - launching, operating, and surviving small businesses in the real world. Practical, honest, and encouraging, this book gives future business owners the clarity to move forward prepared - or the wisdom to step back before making a costly mistake.

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