Awards

• Commended for Axiom Business Book Awards (Biography/Memoir) 2013

Overview

Most Unlikely to Succeed No one who charted Bruce Halle's early years would predict that the poor kid from New Hampshire might achieve greatness as an adult. Challenged in school and growing up in a struggling family, Halle looked like every other kid who would leave high school in the 1940s and disappear into a factory. Instead, Halle created one of America's most respected companies, rose to join the Forbes magazine list of the four hundred richest Americans and serve as the role model for the ordinary Joes who seek out success at Discount Tire Company. Six Tires, No Plan maps Halle's journey out of poverty and failure and reveals the deceptively simple values that drive success for him, his company and thousands of employees. Key among those principles is Halle's commitment to passing on his good fortune to the thousands of employees who serve his customers every day. This is Halle's true passion, and paying it forward to the ordinary guy is a cornerstone of Discount Tire's ongoing success. Avoiding the spotlight, crediting his employees for the success of the company, Halle demonstrates the incredible power of perseverance and fundamental values to create long-term success. His journey offers a roadmap worth following in both career and life.

Full Product Details

9781608322572

Table of Contents

Reviews

Bruce Halle's story is an inspiration. He starts his employees changing tires; fixes flat tires for free; is never undersold; scouts every location and okays every store he builds. He promotes from within, rewards his people generously for their achievements and leads by example--never wavering from these core values. This book should be required reading for entrepreneurs everywhere. <br><br>--Karl Eller, chairman and CEO of The Eller Company (03/01/2012)

Bruce Halle's story should inspire any would-be entrepreneur to look beyond the numbers and focus, first, on the people who create success. Halle has shown that even a commodity business can become a brand by building real relationships with customers. <br>--Edward B. Rust Jr., chairman and CEO of State Farm Mutual (03/01/2012)

"""An inspirational roadmap for business and life."" -- Harvey Mackay, author, #1 New York Times bestseller Swim With The Sharks Without -- 20120301 ""Bruce Halle has helped to grow Discount Tire every year since its inception, creating a stable and prosperous business throughout the years for the thousands of the company's employees and their families. Fifty years of growth is a remarkable accomplishment, but I know Bruce gives all the credit to his people. That is the kind of leader and the kind of man that he is."" -- Roger Penske -- 20120301 ""Bruce Halle has achieved the impossible by earning immense brand loyalty in a commodity business. His disciplined focus on employee motivation and customer service offers lessons for anyone seeking success in businessor life"" -- Pitt Hyde, founder of AutoZone -- 20120301 ""Halle's is a unique story of the human side of the economy, showing how to create conditions for each person to best serve the customer and fellow employees. This book sheds new light on the ways a leader can create the conditions that will allow people to become who they are."" -- Francois Michelin, retired CEO of Michelin -- 20120301 ""Bruce Halle's story is an inspiration. He starts his employees changing tires; fixes flat tires for free; is never undersold; scouts every location and okays every store he builds. He promotes from within, rewards his people generously for their achievements and leads by examplenever wavering from these core values. This book should be required reading for entrepreneurs everywhere."" -- Karl Eller, chairman and CEO of The Eller Company -- 20120301 ""Bruce Halle's story should inspire any would-be entrepreneur to look beyond the numbers and focus, first, on the people who create success. Halle has shown that even a commodity business can become a brand by building real relationships with customers."" -- Edward B. Rust Jr., chairman and CEO of State Farm Mutual -- 20120301"

Author Information

"Michael Rosenbaum is a business consultant and former financial journalist who has both studied and advised hundreds of corporate leaders over his career. As president of the nation s largest investor relations agency, Rosenbaum managed operations of a $35 million business and advised CEOs and CFOs at more than 150 companies regarding strategic financial and marketing issues. He holds both a bachelor s degree in communications and a master s degree in business administration and is an active member of the World Presidents Organization. In addition to ""Six Tires, No Plan,"" he has written three business texts and a collection of commonsense life lessons, ""Your Name Here: Guide to Life."""""

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