Overview

This book features 100 local case studies examining the experiences of leading Singaporean companies across different sectors including aviation, logistics, banking, and real estate. They offer valuable insights into how companies adapted to evolving market dynamics, expanded their business portfolios, ventured into global markets, prioritised sustainability, and leveraged innovation and technology to maintain competitiveness. Through case studies, readers gain practical knowledge that can be applied to their own enterprises, a unique perspective into Singapore’s dynamic and competitive business landscape, and the successes and challenges faced by Singaporean companies. The book is divided into different sections exploring specific themes such as business strategy and transformation, diversification and expansion, sustainability, innovation and technology, financial performance, and risk management. It scrutinises how companies responded to shifting market conditions, competition, regulations, customer preferences, and global events. Additionally, it sheds light on the obstacles companies encountered in terms of sustainable practices, financial performance, risk management, talent retention, and technological advancements. By presenting cases across industries and companies in Singapore, Choong et al. highlight their triumphs, setbacks, and valuable lessons learned. This book can be rendered as a practical and essential resource for business professionals, entrepreneurs, and students interested in understanding effective business strategies.

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9781032660523

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Reviews

"""Short and powerful, these concise case studies provide quick yet impactful lessons on successful business strategies in Singapore."" Kirpal Singh, Colombo Plan Scholar, Singapore Management University, Nanyang Technological University ""Gain a unique perspective on the dynamic Singaporean business landscape and learn from the triumphs and failures of renowned companies."" Claudius Ng, Senior Industry Transformation Advisor to Singapore Business Federation; Past President, Singapore Chamber of E-Commerce ""Uncover the strategies behind Singapore's success as a global business hub through illuminating case studies and in-depth analysis."" Dennis Yeo, Head of Investor Services and Logistics & Industrial, Asia Pacific at Cushman & Wakefield"

‘Short and powerful, these concise case studies provide quick yet impactful lessons on successful business strategies in Singapore.’ Kirpal Singh, Colombo Plan Scholar, Singapore Management University, Nanyang Technological University. ‘Gain a unique perspective on the dynamic Singaporean business landscape and learn from the triumphs and failures of renowned companies.’ Claudius Ng, Senior Industry Transformation Advisor to Singapore Business Federation; Past President, Singapore Chamber of E-Commerce. ‘Uncover the strategies behind Singapore's success as a global business hub through illuminating case studies and in-depth analysis.’ Dennis Yeo, Head of Investor Services and Logistics & Industrial, Asia Pacific at Cushman & Wakefield.

Author Information

Leon Choong, Amity’s Regional CEO, is a dynamic advocate for educational innovation and access to quality education. Adept at establishing successful institutions, supporting healthcare initiatives, and raising substantial funds for universities, he is dedicated to making a positive impact in the field of education. Easwaramoorthy Rangaswamy, Principal and Provost at Amity Global Institute, Singapore, is an esteemed management professional. He has taught for University of Northampton, Anglia Ruskin University, University of London, London School of Economics, and Victoria University. His research focus includes management, skills, and workforce development. Ian Jamieson, Director of Global Business Development at University of London, spearheaded transformative restructuring and expansion as Group MD at GHC Genetics Group. With a venture capital background, he excels in commercialising university ventures, exploiting IP, and established a lucrative multi-million-pound genetics testing business. Anne-Marie Kilday, Vice Chancellor of University of Northampton, is a renowned expert in criminal history. She held leadership positions at prestigious universities and publishes extensively on violent behaviour and gendered criminality. Her expertise spans centuries and continents, making her a sought-after doctoral research supervisor.

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