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OverviewThis thesis provides a holistic view on the topic via an exploratory interview study approach. Looking through a service-dominant-logic-lens, the author puts the insights of the farm automatization industry in relation to existing service innovation literature. The influence of interconnectivity is illustrated stepwise. Models of the present and the future value network are drawn, which show the expanding need of information exchange between the value network and the supply chain. Additionally, the author identifies the interplay of interconnectivity and the demand for transparency as the driver for new service innovations. To ensure the information exchange, the need of a non-proprietary data exchange platform in the agricultural sector is being suggested. Full Product DetailsAuthor: Sebastian GackPublisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Imprint: Springer Gabler Edition: 1st ed. 2018 Weight: 0.454kg ISBN: 9783658235703ISBN 10: 3658235705 Pages: 100 Publication Date: 10 September 2018 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand We will order this item for you from a manufactured on demand supplier. Table of ContentsService Innovation.- Impact of digitalization and interconnectivity on service innovation.- Product-service-systems and value networks.- Service-dominant-logic.- Data collection and analysis.- Managerial implications for theory and management.ReviewsAuthor InformationSebastian Gack obtained a Master of Science (M.Sc.) in industrial engineering & management and a Master of Science (M.Sc.) in mechanical engineering at Friedrich-Alexander-University in Erlangen-Nuremberg. During his years abroad at the University Polytechnique Montreal and Rennes 1 he increased his experience in service and product development. Tab Content 6Author Website:Countries AvailableAll regions |