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OverviewBehavioral scientists - including those in psychology, infant and child development, education, animal behavior, marketing and usability studies - use many methods to measure behavior. Systematic observation is used to study relatively natural, spontaneous behavior as it unfolds sequentially in time. This book emphasizes digital means to record and code such behavior; while observational methods do not require them, they work better with them. Key topics include devising coding schemes, training observers and assessing reliability, as well as recording, representing and analyzing observational data. In clear and straightforward language, this book provides a thorough grounding in observational methods along with considerable practical advice. It describes standard conventions for sequential data and details how to perform sequential analysis with a computer program developed by the authors. The book is rich with examples of coding schemes and different approaches to sequential analysis, including both statistical and graphical means. Full Product DetailsAuthor: Roger Bakeman (Georgia State University, Atlanta Georgia State University) , Vicen Quera (Universitat de Barcelona)Publisher: Not Avail Imprint: Not Avail ISBN: 9786613382504ISBN 10: 6613382507 Pages: 198 Publication Date: 10 October 2011 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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