Overview

Most Startup ventures demanding large initial Capital Investments can only get to be financed through stock sales in Capital Markets. Yet, securing Startup venture financing in the Capital Markets requires careful planning; and maximizing the financing entails the execution of several rounds of financing because the financing of stocks is self-feeding in that each round of financing increases the stock prices for the next round and therefore raises more funds for relatively smaller offering of stocks. Yet, determining the rounds of financing to plan for, such as not to cause --as a result of financial shortfalls-- disruptions of operations and continuous growth, is demanding except if based on the Startup Strategy captured in the Venture Critical Mass that uniquely and strategically defines the venture; and as such venture development and financing plans ought be necessarily calibrated against this Critical Mass, such that venture growth dynamic may become explicit. Securing Venture Financing, First Edition Revised, elicits the process of determining and planning for the optimal rounds of financing in the Capital Markets for Startup ventures, through the leveraging of the Startup Strategy underlying the Critical Mass defined in the Growth Tactics Implementation Plan, to guide the rounds of financing and for executing the steps involved in securing the financing including constructing the Viability Projection Facility that disposes brokers and investment bankers to become Market-Makers and Rain-Makers for the Startup venture. Securing Venture Financing proffers structured approach to securing financing through the Capital Markets for funding Startup ventures: Pairing the contents of the Business Plan with contents of the Offer Prospectus and consequentially the Offering Memorandum, and the scope of expert professionals that must be pooled contractually and the basics of the development of a stock offering plan that must later be provided to the experts for fine-tuning. Equally, Securing Venture Financing proffers didactic presentations of Three Case Illustrations based on Service venture, Product Venture, Process venture as adaptive templates for the development of Investment Solicitation Packages that serve as the initial essentials of Stock offering plans for any venture financing that best aligns with the Venture Startup Strategy.

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