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OverviewWhen Rivian burst onto the automotive scene with the R1T and R1S, it did more than launch a new line of electric vehicles-it introduced the idea of the ""adventure EV."" Unlike competitors chasing speed or luxury, Rivian tapped into a lifestyle rooted in exploration, environmental stewardship, and community. Rivian's Second Act tells the story of how a startup from Normal, Illinois, transformed itself into one of the most closely watched automakers in the world, and how its next wave of vehicles-the R2 and R3-reshaped both its future and the culture around electric mobility. From early pivots and strategic alliances with Amazon and Ford, through the drama of a record-breaking IPO and the growing pains of manufacturing scale, this book captures Rivian's evolution with precision and depth. It chronicles the rise of a new subculture where owners are not just drivers but participants in an ecosystem that blends technology, sustainability, and adventure. This is the definitive account of how Rivian's design philosophy, community-first approach, and bold second act are redefining what it means to own and love a car in the electric age. Full Product DetailsAuthor: Etienne PsailaPublisher: Independently Published Imprint: Independently Published Dimensions: Width: 15.20cm , Height: 1.50cm , Length: 22.90cm Weight: 0.386kg ISBN: 9781923593589ISBN 10: 1923593587 Pages: 286 Publication Date: 07 September 2025 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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