Overview

Reverse Ideation: Changing Gang Culture by Rethinking and Rebuilding dives deep into the heart of gang life - not to glorify it, but to understand it, expose its roots, and rebuild its purpose. Written by Kevin D. Johnson II, a man who's lived both sides of the struggle, this book challenges readers to ""reverse the ideation"" - to flip the mindset that turned protection into pain and unity into division. Through personal reflection, historical breakdowns, and street-level wisdom, Kevin traces how gangs evolved from neighborhood defense crews into symbols of destruction - and how that same energy can be rechanneled into leadership, business, and community power. With raw honesty and compassion, he connects the dots between systemic oppression, poverty, identity, and loyalty - showing that the streets were never the disease, just the symptom of a deeper one. Reverse Ideation is a blueprint for evolution - not just for gang culture, but for anyone ready to rebuild from the inside out.

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