Overview

In the 1990s, China’s economic reform campaign reached a new high. Amid the eager adoption of capitalism, however, the spectre of revolution re-emerged. Red Classics, a historic-revolutionary themed genre created in the high socialist era were widely taken up again in television drama adaptations. They have since remained a permanent feature of TV repertoire well into the 2010s. Remaking Red Classics in Post-Mao China looks at the how the revolutionary experience is represented and consumed in the reform era. It examines the adaptation of Red Classics as a result of the dynamic interplay between television stations, media censorship and social sentiment of the populace. How the story of revolution was reinvented to appeal and entertain a new generation provides important clues to the understanding of transformation of class, gender, locality and faith in contemporary China.

Full Product Details

Author:   Qian Gong
Publisher:   Rowman & Littlefield
Imprint:   Rowman & Littlefield
Dimensions:   Width: 15.70cm , Height: 1.50cm , Length: 22.20cm
Weight:   0.313kg
ISBN:  

9781538153277

ISBN 10:   1538153270
Pages:   206
Publication Date:   15 March 2023
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Acknowledgements Introduction: Revolution and TV Drama: The Uneasy Bedfellows in the Reform Era Chapter 1: TV Dramas as Market Commodities, Cultural Artifacts and Social Practices Chapter 2: Hybridising the Red Classics in Post-Mao China: The Production and Consumption Context Chapter 3: From Chief to Chef: Remoulding Heroes Chapter 4: Getting the Right Mix: Revolutionary Women and Contemporary Femininity Chapter 5: Living Red: Production, Consumption and Local Memory of Revolutionary Culture in Linyi Chapter 6 The Question of Faith in TV Drama Series Conclusion Filmography Bibliography

Reviews

Stories of the Chinese revolution are deeply ingrained in the collective memories of the Chinese nation, and TV drama has turned out to be the most effective and affective cultural form in retelling these stories. This engaging and nuanced book offers a fascinating window on this highly dynamic and very intriguing facet of contemporary Chinese cultural politics. -- Yuezhi Zhao, Author of Communication in China: Political Economy, Power and Conflict Rigorously researched, highly informative, and convincingly argued, Qian Gong's study of Red Classic adaptations is a compelling examination of the key role played by TV drama in the formation of social identities. Through attentive recourse to textual analyses and interviews, Remaking Red Classics in Post-Mao China situates its case studies within broad historical, economic, social and cultural contexts, offering an original and thought-provoking analysis of the permutations of socialist culture in contemporary China. -- Paola Voci, Associate Professor of Chinese and Asian Studies, University of Otago Gong's book is a theoretically sophisticated and engaging study on a significant phenomenon - the revival of Red Classics through the highly commercialized genre of TV drama in today's China. No other scholar has previously surveyed this phenomenon in such detail. With rich data and insight, the book shows how legacies of revolution become cultural capital, intertwined with nostalgia, commercial drive, and identity construction, in post-socialist China. -- Geng Song, Associate Professor of China Studies, University of Hong Kong What Gong has achieved, in fact, is a study that fully appreciates Chinese exceptionalism while revealing more universal, or at least anthropological, processes that the Chinese state and its popular drama share with others and with the past. * Media International Australia * Remaking Red Classics in Post-Mao China makes a significant contribution to existing scholarship in Chinese television studies and on the Red Classics and their remakes. The book's literature review is extensive, and Gong's analysis of earlier works is frequently both incisive and informative. Gong provides comprehensive examination of works by notable scholars in the field of Red Classic remakes, such as Li Yang, Richard King and Rosemary Roberts. Additionally, she analyzes relevant television and cultural studies theories, notably Althusser and his theory of interpellation, which is applied to her discussion of the TV dramas. The need for interpellation to be a primary theory applied to the Red Classic TV remakes is explained well. Gong's book is also useful not only for Chinese scholars but also for outsiders looking to learn more about contemporary culture and society in the People's Republic. * Global Media and China *

Author Information

Qian Gong is a Senior Lecturer at Curtin University and convenor of the Chinese major program, as well as publishing regularly on Chinese media and popular culture. She was a journalist for China’s national newspaper China Daily before she joined academia.

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