Overview

There's something a little different about Generation Z. They're sullen, stare at their phones all day, and if you ask them a question, they'll send you 42 TikTok videos you didn't ask for instead of answering. But they're also old enough to be thinking about the future, and settling into homes of their own. The problem is that they don't have any idea where to start, and no one out there is bothering to help them. It isn't that no one wants to sell them a house, it's just that no one understand anything about them. From where they spend their time, to how they spend it, Generation Z is an enigma to the older generations. Real Estate Rizz aims to change that. Whether you're a Millennial, a Boomer, or something in-between, this book will give you the inside scoop on how to market your listings to Generation Z, giving you a distinct edge over your fellow agents and brokers. Inside you'll discover: How Generation Z thinks (hint: there's more to them than you think!), Where Generation Z is spending their time, How to build a brand Generation Z will love and trust, and, How to create the content that will convince Zoomers you're a Real Estate Superhero! Generation Z is the future of home buyers, and you can't afford to be left behind. This step-by-step guide will give you all the tools you need to reach out and resonate with this enigmatic bunch!

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