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OverviewFull Product DetailsAuthor: Nilanjana Bardhan , C. Kay Weaver (University of Colorado, Boulder, USA)Publisher: Taylor & Francis Ltd Imprint: Routledge Dimensions: Width: 15.20cm , Height: 1.80cm , Length: 22.90cm Weight: 0.408kg ISBN: 9780415872867ISBN 10: 0415872863 Pages: 298 Publication Date: 20 December 2010 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Undergraduate Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsCritical Perspectives in Global Public Relations How Intercultural Communication Theory Informs Public Relations Practice in Global Settings Culture, Communication, and Third Culture Building in Public Relations Within Global Flux Intercultural Typologies and Public Relations Research: A Critique of Hofstede’s Dimensions The Need for a Postmodern Turn in Global Public Relations Critiquing the Generic/Specific Public Relations Theory: The Need to Close the Transnational Knowledge Gap Public Relations and Marginalization in a Global Context: A Postcolonial Critique Chi-Based Strategies for Public Relations in a Globalizing World Public Relations, Globalization, and Culture: Framing Methodological Debates and Future DirectionsReviewsAuthor InformationNilanjana Bardhan is an Associate Professor in the Department of Speech Communication at Southern Illinois University--Carbondale, USA. She teaches and conducts research in the areas of public relations (especially in global contexts) and intercultural/international communication. She has practitioner experience in India and in the US, and her scholarship has appeared in a number of edited book collections and journals such as the Journal of Public Relations Research, Journal of Communication Management, Communication Education, Mass Communication and Society, and the Journal of Health Communication. C. Kay Weaver is a Professor in the Department of Management Communication at the University of Waikato, New Zealand. She has taught across the fields of public relations, communication, media, and film studies in the UK and New Zealand. Her research has been published in a number of books and edited collections and in journals such as Public Relations Review, Journal of Public Relations Research, Journal of Applied Communication Research, Media, Culture & Society, New Media & Society, and Feminist Media Studies. Tab Content 6Author Website:Countries AvailableAll regions |
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