Overview

Project Stakeholder Engagement provides concepts and frameworks that can help the reader gain insights into a project’s stakeholders, and how to engage them. It also gives suggestions for how to identify and understand stakeholders, and how to create an engagement plan with communication and other activities. Readers will gain essential skills to drive project success by learning to systematically analyse stakeholders and develop targeted engagement strategies. The book delivers these benefits through research-based frameworks illustrated with real-world examples, mini-cases highlighting key concepts, and comprehensive case studies bridging theory and practice. Written primarily for undergraduate and postgraduate students in project management and business administration, this book is equally valuable for practising project managers, consultants, and executives seeking to enhance their stakeholder engagement skills. It’s particularly relevant for courses in project management, project stakeholder engagement, and value creation. Supporting materials include PowerPoint slides summarizing key frameworks and an instructor’s manual with teaching notes for case studies, facilitating effective classroom discussion and application of the book’s principles.

Full Product Details

9781041196518

Table of Contents

Reviews

""Project Stakeholder Engagement: Analysis, Involvement, and Communication"" is a new intrinsic step to reanalyse and upgrade our knowledge in stakeholder-based management, which is currently a top actual in corporate value increase. The authors provide us with practical tools and approaches to lead business sustainable growth through modern and useful communications, and dealings with key external and internal stakeholders.The research by Pernille Eskerod and Anna Lund Jepsen will undoubtedly enable readers to identify the best practice in the stakeholders engagement programs that can be properly implemented for long-run sustainable business growth. - Dr. Emil Martirosyan, Webster Vienna Private University, 2026

Project Stakeholder Engagement: Analysis, Involvement, and Communication is a new intrinsic step to reanalyse and upgrade our knowledge in stakeholder-based management, which is currently a top actual in corporate value increase. The authors provide us with practical tools and approaches to lead business sustainable growth through modern and useful communications, and dealings with key external and internal stakeholders.The research by Pernille Eskerod and Anna Lund Jepsen will undoubtedly enable readers to identify the best practice in the stakeholders engagement programs that can be properly implemented for long-run sustainable business growth. - Dr. Emil Martirosyan, Webster Vienna Private University, 2026 Project Stakeholder Engagement: Analysis, Involvement, and Communication offers a clear and well-structured exploration of stakeholder engagement as a core element of effective project management. The book systematically guides readers through the conceptual foundations of stakeholder theory and its application in projects, addressing key questions such as stakeholder identification, prioritisation, contribution, and information gathering. By presenting engagement as a dynamic and learnable process, the authors provide a coherent framework that supports informed decision-making and purposeful interaction throughout the project lifecycle. Distinguished by its strong pedagogical orientation, the book successfully bridges theory and practice through research-based models, illustrative examples, mini-cases, and comprehensive case studies. The inclusion of practical tools, engagement planning guidance, and supporting teaching materials makes it a valuable resource for both learning and application. This text will appeal to students, educators, and practitioners seeking a rigorous yet accessible treatment of stakeholder engagement, and it stands as a robust contribution to contemporary project management literature. - Manuel F. Morales Contreras, Vice Dean International Relations, Comillas Pontifical University, 2026

Author Information

Pernille Eskerod is professor of management and organizational behaviour at Webster Vienna Private University, Austria. She holds a Ph.D. in business administration and has a long academic career within project management, focusing on project stakeholder engagement. Pernille also teaches and supervises at the WU Executive Academy in Vienna. She has an extensive academic publication record, establishing herself as a leading authority in the field. Anna Lund Jepsen is associate professor of economics and business administration at the University of Southern Denmark, Denmark. She holds a Ph.D. in economics and business administration. Anna’s research focuses on project management, with particular emphasis on stakeholder engagement and project portfolio management. Her teaching experience includes numerous project management courses, working with both full-time students and professional master’s students.

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