Profiting from Innovation in China

Author:   Oliver Gassmann ,  Angela Beckenbauer ,  Sascha Friesike
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Edition:   2012 ed.
ISBN:  

9783642434617


Pages:   130
Publication Date:   29 January 2015
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Profiting from Innovation in China


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Overview

China is dramatically catching up and is rapidly becoming a leading technological innovator on the global scale. The number of Chinese firms with global ambitions is growing fast, more and more technological innovation is coming from China, and the number of patents in China is also growing steadily. The negative side of this development is the still insufficient protection of intellectual property in China. The phenomenon of counterfeits originating from China has increased constantly over the past two decades. Moreover, within the past ten years the scale of intellectual property theft has risen exponentially in terms of its sophistication, volume, the range of goods, and the countries affected. This book addresses managers dealing with innovation in China, and offers concrete advice on how Western firms can benefit from these innovations. Among others, it provides examples and checklists to help decision-makers active in China.​

Full Product Details

Author:   Oliver Gassmann ,  Angela Beckenbauer ,  Sascha Friesike
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Edition:   2012 ed.
Dimensions:   Width: 15.50cm , Height: 0.80cm , Length: 23.50cm
Weight:   0.454kg
ISBN:  

9783642434617


ISBN 10:   3642434614
Pages:   130
Publication Date:   29 January 2015
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Innovation in China - Paradox or Paradigm?.- China as a Place to Innovate.- Protection of Intellectual Property in China.- Dimensions of IP Protection in China.- The IP Protection Star.- Integrated Management of Piracy Intelligence.- Using the IP Protection Star Effectively.- Outlook.   ​

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