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OverviewFull Product DetailsAuthor: Bush WesPublisher: Product-Led Institute Imprint: Product-Led Institute Dimensions: Width: 14.00cm , Height: 1.90cm , Length: 21.60cm Weight: 0.499kg ISBN: 9781777119317ISBN 10: 1777119316 Pages: 276 Publication Date: 28 May 2019 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsThe future of growth belongs to product-led companies. At HubSpot, we realized this a few years ago, which is why we disrupted our own business model before anyone else could. - Kieran Flanagan, VP of Marketing, HubSpot Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done. - Nir Eyal, Wall Street Journal Bestselling Author of Hooked: How to Build Habit-Forming Products The future of growth is product-led. Data shows that companies leveraging a Product-Led Growth strategy perform better on average - faster growth, higher margins, lower burn and stronger valuation multiples. Product-Led Growth will soon become the norm, making it table stakes for SaaS companies that want to win in their markets. What is your company doing to adapt to the product led growth revolution? - Blake Bartlett, Partner, OpenView Product-Led Growth changes how companies grow because it brings a focus on how the product you've built can help you acquire more customers. Customer acquisition doesn't just become something marketing is focused on, the responsibilities for acquiring great customers expands to the product team as well. - Hiten Shah, Co-Founder of FYI, Product Habits and Crazy Egg """The future of growth belongs to product-led companies. At HubSpot, we realized this a few years ago, which is why we disrupted our own business model before anyone else could."" - Kieran Flanagan, VP of Marketing, HubSpot ""Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done."" - Nir Eyal, Wall Street Journal Bestselling Author of ""Hooked: How to Build Habit-Forming Products ""The future of growth is product-led. Data shows that companies leveraging a Product-Led Growth strategy perform better on average - faster growth, higher margins, lower burn and stronger valuation multiples. Product-Led Growth will soon become the norm, making it table stakes for SaaS companies that want to win in their markets. What is your company doing to adapt to the product led growth revolution?"" - Blake Bartlett, Partner, OpenView ""Product-Led Growth changes how companies grow because it brings a focus on how the product you've built can help you acquire more customers. Customer acquisition doesn't just become something marketing is focused on, the responsibilities for acquiring great customers expands to the product team as well."" - Hiten Shah, Co-Founder of FYI, Product Habits and Crazy Egg" Author InformationTab Content 6Author Website:Countries AvailableAll regions |
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