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Synopsis Author: Luiz Tozzo Product Development Engineering: From Idea to Innovation presents a structured and in-depth exploration of methodologies, tools, and best practices involved in the engineering of new products. Written by Luiz Tozzo, this book bridges academic rigor with industry application, offering a detailed roadmap from the initial conception of ideas to their transformation into innovative, functional, and market-viable solutions. The work emphasizes systematic approaches to product design, including requirements analysis, conceptual development, prototyping, validation, and sustainability considerations. Through a multidisciplinary lens, it integrates principles of engineering, project management, design thinking, and innovation strategy, making it a valuable resource for engineering students, researchers, and professionals engaged in product development and industrial innovation.

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