Political Metaphor Analysis: Discourse and Scenarios

Author:   Professor Andreas Musolff (University of East Anglia, UK)
Publisher:   Bloomsbury Publishing Plc
ISBN:  

9781441160669


Pages:   208
Publication Date:   25 August 2016
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Political Metaphor Analysis: Discourse and Scenarios


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Overview

Political metaphors and related figurative discourse tools are characterised by their variability and contentiousness. Using them, discourse participants try to gain competitive advantage over others by offering their audiences new meaning nuances, challenging each other and announcing political initiatives. It is here that metaphor as a means to change meanings – and thus, to change social and political reality – comes into its own. Political Metaphor Analysis provides an innovative approach to the study of figurative language use in political discourse by presenting empirical analyses based on a large corpus of political metaphors and metonymies, linking these analyses to theoretical positions and assessing their limitations and perspectives for further exploration. The ‘classic’ model of conceptual metaphor analysis, pioneered by Lakoff and Johnson (1980) and expanded and amended over the past thirty-five years, is critically examined with regard to new findings about the variation, historicity, pragmatic exploitation, comprehension and interpretation of metaphors. As a central new analytical category, the notion of “metaphor scenario” is proposed and tested against various sub-sets of data. It allows to link hypothesised conceptual metaphors to narrative, argumentative and evaluative patterns in actual discourse and understanding processes, so that their cognitive significance can be more reliably gauged and theoretically modelled.

Full Product Details

Author:   Professor Andreas Musolff (University of East Anglia, UK)
Publisher:   Bloomsbury Publishing Plc
Imprint:   Bloomsbury Academic USA
Dimensions:   Width: 15.60cm , Height: 2.30cm , Length: 23.40cm
Weight:   0.295kg
ISBN:  

9781441160669


ISBN 10:   1441160663
Pages:   208
Publication Date:   25 August 2016
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.
Language:   English

Table of Contents

Acknowledgements 1.Introduction 2. Political conflict as war 2.1. Metaphors and concepts 2.2. Inferences from metaphors in relation to conceptual domains 2.3. Conceptual domains and metaphor corpora 2.4. Discursive frames in metaphor corpora 2.5. Summary 2. Metaphors, cognitive models and scenarios 3.1. Political metaphor and FAMILY models 3.2. Two metaphor models - one domain? 3.3. Family scenarios 3.4. Further scenario functions 3.5. Summary 4. The life and gimes of a metaphor scenario: Britain at the heart of Europe 4.1. Memories of a metaphor 4.2. The emergence of a metaphor scenario 4.3. Scenario development 4.4. Scenarios and blends 4.5. Summary 5. The belly and the body politic 5.1. Memories of a fable 5.2. The body politic tradition 5.3. Body politic, corps politique, politischer Korper: Traces of national discourse tradition in metaphor usage. 5.4. Historical explanations for the development of metaphor scenario 5.5. Summary 6. Parasites, scrounging, and the question of deliberate metaphor 6.1. Parasites, metaphor and etymology 6.2. Metaphorizations 'back and forth' 6.3. Metaphor and racism 6.4. Immigrants as 'parasites' 6.5. Metaphors as deliberately chosen scenario elements 6.6 Summary 7. Nations as persons: collective identity-construction 7.1. Introduction: speaking for a nation 7.2. From 'extended hands' to a 'new Nakba' in eight speeches 7.3. Nations as persons with social identities 7.4. Two case summaries 7.5. Summary 8. Understanding political metaphor 8.1. The unpredictability of metaphor as understanding 8.2. Interpretations of the NATION AS BODY metaphor 8.3. Interpretations of the NATIONS AS PERSON metaphor 8.4 Summary Appendix I Appendix II Appendix III Notes Bibliography Index

Reviews

Andreas Musolff's book takes great strides in Political Metaphor Analysis, exploring a wealth of exciting discourses to rethink old and define new research avenues. A must-read for students, cognitive scientists and critical scholars of all persuasions. -- Piotr Cap, Professor of Linguistics, University of Lodz, Poland This is an amazingly informative and fascinating book on political metaphor. It teaches us about the significance and enormously complex reality of the use of metaphor in politics - and beyond. In doing so, it poses new challenges to our theories of how we think metaphorically. -- Zoltan Kovecses, Professor of Linguistics, Eotvos Lorand University, Hungary Through an intriguing array of examples, Musolff provides a well-structured and interesting set of analyses of metaphoric language as used in the realm of current political discourse. He argues for the need to understand the historical, social, and political setting in which metaphors are used for the hearer/reader to appreciate their often powerful messages. This book builds on past work in metaphor theory, demonstrating an evolution to the next generation of analysis where generalities give way to careful consideration of more local and nuanced contexts. The result is a theoretical framework for the extended examples in the volume, but also a broader approach to contextualized metaphor which will serve well in a wide range of other semantic domains. -- Margaret E. Winters, Professor of French and Linguistics, Wayne State University, USA


Andreas Musolff's book takes great strides in Political Metaphor Analysis, exploring a wealth of exciting discourses to rethink old and define new research avenues. A must-read for students, cognitive scientists and critical scholars of all persuasions. -- Piotr Cap, Professor of Linguistics, University of Lodz, Poland This is an amazingly informative and fascinating book on political metaphor. It teaches us about the significance and enormously complex reality of the use of metaphor in politics - and beyond. In doing so, it poses new challenges to our theories of how we think metaphorically. -- Zoltan Kovecses, Professor of Linguistics, Eotvos Lorand University, Hungary Through an intriguing array of examples, Musolff provides a well-structured and interesting set of analyses of metaphoric language as used in the realm of current political discourse. He argues for the need to understand the historical, social, and political setting in which metaphors are used for the hearer/reader to appreciate their often powerful messages. This book builds on past work in metaphor theory, demonstrating an evolution to the next generation of analysis where generalities give way to careful consideration of more local and nuanced contexts. The result is a theoretical framework for the extended examples in the volume, but also a broader approach to contextualized metaphor which will serve well in a wide range of other semantic domains. -- Margaret E. Winters, Professor of French and Linguistics, Wayne State University, USA An insightful, clear and well-presented textbook - ideal for the classroom. * Sonja Molnar, University of Salzburg, Austria *


Author Information

Andreas Musolff is Director of Research at the University of East Anglia, UK.

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