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Author:   Hirofumi Tatsumoto
Publisher:   Springer Verlag, Singapore
Imprint:   Springer Verlag, Singapore
Edition:   1st ed. 2021
Weight:   0.557kg
ISBN:  

9789813367913

ISBN 10:   9813367911
Pages:   344
Publication Date:   10 February 2022
Audience:   College/higher education ,  Postgraduate, Research & Scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand  
We will order this item for you from a manufactured on demand supplier.
Language:   English

Table of Contents

Open Standards and New Rules for Global Markets.- Theory on Business Ecosystem and Platform Strategy.- Strategic Standardization and Global Ecosystem: Case Study of GSM Mobile Communication System in China.- Keys for Success of platform strategy in the global ecosystem: Empirical Study of Semiconductor Equipment Industry in East Asia.- Ecosystem Management with Entries in adjacent markets: Case Study of Intel’s Platform Strategy.- Relational Management with Co-existing Companies: Case Study of Intel and Taiwanese Manufactures in Personal Computer Industry.- Relational Management with System Users: Case Study of Bosch and Denso in Chinese Automobile Electronics market.- Keys of Platform Strategy in Global Markets and Consequential Transformation of Global Industries.- Conclusions.

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Author Information

Hirofumi Tatsumoto, Graduate School of Business Sciences, University of Tsukuba

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