Overview

""Pink Dragon is the leadership upgrade I wish I'd had a decade ago. Jepsen writes with disarming clarity about rooms that test your competence and your dignity, then gives you a repeatable playbook: arrive early, observe more than you speak, choose your presence before your words, and use fire with purpose. It's humane, high-performance, and instantly actionable."" -Maureen Lippe, Media Powerhouse/Entrepreneur, former Vogue and Harper's Bazaar Editor, and Author of Radical Reinvention What if your power wasn't volume but precision? In Pink Dragon, Sona Jepsen, raised in Mumbai, seen in America, tested in the C-suite, tempered by raising a family of dragons, offers a bracing blend of memoir and field manual for anyone who wants to lead without burning out. Jepsen's signature method, the Pink Dragon, helps you breathe fire into your life and leadership through clarity, connection, and unbridled growth. Through vivid stories-from immigration and early career hurdles to boardroom showdowns and building a village in times of crisis-she shows how to keep your dignity non-negotiable while flexing your tactics to move what matters. Along the way, you'll pick up practical ""Dragon Moves"" ready-to-use tools to steady your breath, sharpen your ask, close a room with decision, owner, date, and sponsor others so wins scale beyond you. Jepsen threads in research and hard-won wisdom to prove what many feel: people need your presence, not perfection. Whether you lead a team, a company, or a family, Pink Dragon is a powerful invitation to grow wider without growing harder. With a foreword by Claudia Cataldi, president, Brazilian Press Association of Electronic and Digital Media-RJ, alumni, Brazilian War College

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Reviews

""Pink Dragon is the leadership upgrade I wish I'd had a decade ago."" -Maureen Lippe, Media Powerhouse/Entrepreneur, former Vogue and Harper's Bazaar Editor, and Author of Radical Reinvention ""World-class experiences look effortless only because leaders absorb the chaos before anyone goes onstage. Pink Dragon codifies that discipline-regulate first, read the room, then use fire sparingly to move people and outcomes."" -Djuan Rivers, Former Vice President, Disney's Animal Kingdom at Walt Disney World ""Women often get told to 'project confidence'-code for speaking louder. Pink Dragon shows a different path."" -Cheryl B. King, finance and empowerment strategist, and author of Your Worth: Portfolio of a Life Well-Lived ""Jepsen proves you can be kind without being compliant. The stories land, the tools stick, and the outcomes are measurable."" -Graham Stickland, Director, Contact Consulting UK, and author of Contact ""Pink Dragon captures the operating system I want on every job site and in every boardroom-regulate first, read the room, then use fire sparingly to move people and outcomes."" -Aric Nissen, CEO, Baja Carports, and author of Parked Power ""If you lead in high-tempo, male-dominated environments, read this. It's compassionate, unsentimental, and immediately useful."" -Amber M. Brookman, former CEO of Brookwood Companies, and author of Nobody's Girl ""Pink Dragon is the rare book that makes you braver on contact. Less performance, more presence-then fire, used sparingly and well."" -Greg Morley, cultural competence expert, author of Bond ""If swagger is sparkles, Pink Dragon is craft. Less show, more substance."" -Alan Way, Executive Director, Private Clients, LOUIS XIII Americas, Remy Cointreau Group ""On a trading desk you learn fast: loud isn't alpha-control is. Pink Dragon gives leaders the real edge with repeatable reps that compound into conviction and cleaner execution."" -Chris Cole, powerpreneur, speaker, and author of G Street to Wall Street ""Pink Dragon is the rare leadership book that treats power as both biology and choice. If you mentor women, manage teams, or sit anywhere near a P&L, read this new classic for our times."" -Angelique Khalifa, Ph.D., toxicologist and author of Harvesting Hope: One Girl's Journey from a Rwandan Farm to Global Science

Author Information

Sona Jepsen is the voice behind the Pink Dragon(TM) movement, a powerful fusion of poetic truth, personal transformation, and unapologetic fire. Her words speak to the woman on the edge of becoming-the one who's outgrown her old life and is ready to reclaim her light. With decades of experience as a business leader, caregiver, and storyteller, Sona's work invites readers to rise, remember, and roar. Find her at www.sonajepsen.com or on Instagram @pinkdragonbook.

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