Online Marketing for Busy Authors: A Step-By-Step Guide

Author:   Fauzia Burke ,  Natalie Hoyt
Publisher:   Berrett-Koehler on Dreamscape Audio
ISBN:  

9781520014692


Publication Date:   18 April 2016
Recommended Age:   From 18 years
Format:   Audio  Audio Format
Availability:   In stock   Availability explained
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Online Marketing for Busy Authors: A Step-By-Step Guide


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Overview

There has truly never been a better time to be an author. For the first time, you have direct access to your readers via the Internet--you can create a community eagerly awaiting your next book. But where do you start? How do sort through the dizzying range of online options? Where is it most worth spending your time? Enter Fauzia Burke, a digital book marketing pioneer and friend of overwhelmed writers everywhere. She not only makes the job of building your online brand doable but proves that it can be fun and fulfilling too. Burke takes authors step by step through the process of identifying their unique personal brand, defining their audience, clarifying their aspirations and goals, and setting priorities.

Full Product Details

Author:   Fauzia Burke ,  Natalie Hoyt
Publisher:   Berrett-Koehler on Dreamscape Audio
Imprint:   Berrett-Koehler on Dreamscape Audio
Dimensions:   Width: 14.20cm , Height: 1.00cm , Length: 12.20cm
Weight:   0.045kg
ISBN:  

9781520014692


ISBN 10:   1520014694
Publication Date:   18 April 2016
Recommended Age:   From 18 years
Audience:   General/trade ,  General
Format:   Audio
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Reviews

Fauzia Burke has been on the web promoting books from the very beginning, and I have consistently admired her perfect balance of creativity with practicality. She knows exactly what kinds of web promotion will drive book sales. Fauzia Burke was talking about online marketing years before the rest of us even knew what that meant, and she continues to lead the way. We should consider ourselves lucky that she is as generous in sharing her hard-won knowledge as she is ahead of the curve in gaining it. Fauzia Burke knows better than anyone how to utilize the broad and sometimes confusing array of digital marketing tools on behalf of books. Fauzia delivered more than I imagined was possible, plus she's fun to work with. With her industry savvy, creative thinking, passion for online PR and brand development, and boundless energy, Fauzia is a true asset to any author.


With her industry savvy, creative thinking, passion for online PR and brand development, and boundless energy, Fauzia is a true asset to any author.


Author Information

Fauzia Burke is the founder and president of FSB Associates, one of the first firms to specialize in digital branding and online publicity. Founded in 1995, FSB Associates has successfully launched more than 2,000 book publicity campaigns. Burke has worked on books by Alan Alda, Dr. Larry J. Sabato, Brian Tracy, Charles Spencer, Joe Pantoliano, Marina Keegan, Kathy Freston, Deepak Chopra, Sue Grafton, and many others.

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