Overview

"Ofield Dukes is considered one of the nation's most successful African-American public relations practitioners and one of the most influential people of the Civil Rights period. This book--written by Dukes himself--takes the reader from Depression-era Detroit through the Korean War and up to Washington, D.C., where he served not only the Johnson White House, but every Democratic presidential candidate in the Sixties. Along the way he advised such notables as Coretta Scott King, author Alex Haley, Rep. Charles Rangel, as well as Martin Luther King, Jr. In fact, Dukes was instrumental in making King's birthday a national holiday. Duke's career was not limited to politicians and Civil Rights leaders. As a public relations counselor he worked with Stevie Wonder, Diana Ross and dozens of other Motown stars. And thanks in large part to Dukes, the ""Motown Sound"" spread feverishly from its Detroit-based operations to every corner of the U.S. Today, there are hundreds of public relations practitioners around the world who credit Dukes for their success, including the editors of this book, two of Duke's closest mentees. This book is dedicated to future generations of students and professionals in the hope that they, too, can be inspired by Ofield Dukes."

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9780999024515

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In his autobiography, Ofield, Ofield Dukes aptly unfolds the details of a legacy for every professional to model. He has weaved a tale in words that continues to connect us to those movers and shakers he helped, and who likewise, through his association and service to them, helped him to earn the Public Relations Society of America's highest award, The Gold Anvil. -- Denise Rolark Barnes, Publisher, The Washington Informer Ofield's autobiography is so intensely personal that you can hear him speaking the words. You know that he is speaking truth to power, and every word resonates with candor, passion, and honesty.... This book is a must-read for aspiring public relations practitioners, and especially for those practitioners who don't know who Ofield Dukes is, despite his extensive list of firsts. -- Debra A. Miller, Ed. D., APR Fellow, PRSA Past President/CEO of the Public Relations Society of America .. .An easy-to read, fascinating chronicle of a man who advised, served and often led some of the most fascinating people in contemporary American history. Readers of Ofield are rewarded with intimate, insightful glimpses of U.S. presidents, vice presidents, cabinet officers, members of Congress, major business leaders and towering civil rights leaders. -- Sharon Pratt-Kelly, former Mayor of Washington, D.C.

In his autobiography, Ofield, Ofield Dukes aptly unfolds the details of a legacy for every professional to model. He has weaved a tale in words that continues to connect us to those movers and shakers he helped, and who likewise, through his association and service to them, helped him to earn the Public Relations Society of America's highest award, The Gold Anvil. -- Denise Rolark Barnes, Publisher, The Washington Informer Ofield's autobiography is so intensely personal that you can hear him speaking the words. You know that he is speaking truth to power, and every word resonates with candor, passion, and honesty.... This book is a must-read for aspiring public relations practitioners, and especially for those practitioners who don't know who Ofield Dukes is, despite his extensive list of firsts. -- Debra A. Miller, Ed. D., APR Fellow, PRSA Past President/CEO of the Public Relations Society of America ...An easy-to read, fascinating chronicle of a man who advised, served and often led some of the most fascinating people in contemporary American history. Readers of Ofield are rewarded with intimate, insightful glimpses of U.S. presidents, vice presidents, cabinet officers, members of Congress, major business leaders and towering civil rights leaders. -- Sharon Pratt-Kelly, former Mayor of Washington, D.C.

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