Overview
Some Brands Capture Our Attention. The Great Ones Win Our Hearts. In Notes from the Brand Stand, Warren Kornblum draws on decades of experience-ranging from founding his own agency to guiding iconic global brands and advising billion-dollar companies as well as ambitious startups. His core truth is clear: the strongest brands don't just capture market share-they earn Share of Heart. Through stories, insights, and reflections, Kornblum explores how brands earn trust, embody purpose, and demonstrate their values every day. You'll be reminded that purpose must be felt, connection endures longer than promotion, and trust is fostered by living what you stand for. Notes from the Brand Stand is both insightful and inspiring-a book about the beliefs behind the greatest brands and the lasting connections that make people truly care about them. Great brands earn a place in people's hearts-and this book will explain why.
Full Product Details
Author: Warren Kornblum
Publisher: Shadow Group Publishing
Imprint: Shadow Group Publishing
Dimensions:
Width: 14.00cm
, Height: 1.00cm
, Length: 21.60cm
Weight: 0.227kg
ISBN: 9798993426204
Pages: 192
Publication Date: 20 January 2026
Audience:
General/trade
,
General
Format: Paperback
Publisher's Status: Active
Availability: Available To Order
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Reviews
""Warren brings an innate ability to decipher the opportunities and challenges facing today's brands and cleverly distill them down to thought-provoking ideas."" -Greg Ahearn, President and CEO, The Toy Association ""Outstanding! A master class in building trust with team members and consumers. It takes 'heart' to build brands!"" -Melanie Huet, President, Home & Commercial, Newell Brands ""Notes from the Brand Stand captures Warren's incredible wisdom and instincts when it comes to consumers. His reflections are a reminder of his deep understanding of what it takes to forge authentic and lasting connections in today's world."" -Onney Crawley, CMO, Goodwill Industries International ""Share of Heart is not just Warren's passion; it's also the legacy of his remarkable career."" -Myca Lee, Founder/CEO, Enrich360 ""At the heart of every great company and its wealth are its brands. This amazing book reveals the formulas that elevate a product into a brand."" -Rishad Tobaccowala, Former Chief Strategist and Growth Officer, Publicis Groupe ""Smart leaders know that in today's global, hyper-competitive markets, they need a way for their products and services to stand out. Warren Kornblum provides it."" -Paul B. Brown, Co-author of the International Best-Seller Customers for Life ""About time Warren wrote a branding book-he's been the master, the visionary walking the branding walk for many decades."" -Peter Samuelson, Philanthropist, Film Producer, and Author
Author Information
Warren Kornblum has built and led brands across various industries worldwide. Equally comfortable with legacy companies and ambitious startups, whether in traditional retail or digital platforms, he combines global leadership experience with hands-on advisory work. His mission has always been the same: to help brands earn not just attention but a place in people's hearts.
