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OverviewDebuting in its first edition News Now: Visual Storytelling in the Digital Age helps today's broadcast journalism students prepare for a mobile, interactive, and highly competitive workplace. The authors, all faculty members of the prestigious Cronkite School of Journalism and Mass Communication, bring their real-world expertise to a book designed to be a trusted reference for the next generation of broadcast journalists. Full Product DetailsAuthor: Susan Green (Arizona State University, USA) , Mark Lodato (Arizona State University, USA) , B. William Silcock (Arizona State University, USA) , Carol Schwalbe (University of Arizona, USA)Publisher: Taylor & Francis Inc Imprint: Routledge Dimensions: Width: 21.90cm , Height: 1.60cm , Length: 27.60cm Weight: 2.000kg ISBN: 9780205695911ISBN 10: 0205695914 Pages: 318 Publication Date: 13 September 2011 Audience: Professional and scholarly , Professional & Vocational Replaced By: 9780367359287 Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsPART 1: Broadcast News Today Chapter 1: News Now Chapter 2: Elements of Storytelling PART 2: Reporting Chapter 3: Reporting Chapter 4: Specialty Reporting Chapter 5: Art of the Interview Chapter 6: Capturing Media: Shooting and Editing PART 3: Broadcasting Chapter 7: Writing for Broadcast Chapter 8: Producing Chapter 9: On Air, On Camera Chapter 10: Writing and Producing for the Web PART 4: Your Career Chapter 11: Legal Street Smarts Chapter 12: Charting Your Ethical Course Chapter 13: Diversity Chapter 14: Producing Your Career TimelineReviewsThe Cronkite Team treats social media elements, such as Twitter and YouTube, as a routine part of the newsgathering process, which is as it should be. - Kym Fox, Texas State University Students want visually entertaining texts that are compelling to read. They HATE tedium . The text is written in a manner that reflects the realities of electronic media today. It accurately describes writing styles, production techniques and storytelling methodology. Students who absorb this material will not be surprised when they enter the professional world. - Marilee Morrow, Marietta College I do think this text would benefit today's broadcast journalism students, mainly because of its practicality for students. It's obvious the authors have worked in newsrooms before and understand what works in the commercial world. - David Swartzlander, Doane College Walk through the newsrooms and classrooms of the Cronkite School as I have, and it's unlikely that you'll find students worried about the future of the news industry. Instead, you'll discover young women and men excited about the opportunities ahead. And that's reassuring, because in this changing world the need for quality journalism has never been more critical, and that means we need quality journalists. This book builds on the bedrock of journalism principles practiced by Walter Cronkite and carved into the reporting platforms of each student who graduates from his school. Organized into four main themes-content, reporting, production and values-this book is ideal for college broadcast reporting and producing courses or as a valuable newsroom resource for traditional journalists transitioning into the digital era of social media journalism. The book's 14 chapters engage readers in a visual way that won't be confused with the outdated broadcast textbooks of previous generations. Whether it's how to use social media as a reporting tool, turn a television news package into a sharp online piece or produce a great newscast, News Now provides the answer in a format that's engaging, even to a generation of students with shorter attention spans. You might just find yourself choosing to keep this book instead of selling it back at the end of the semester. I have been both impressed and heartened to see the combination of new technology and editorial excellence in the work of Cronkite students. Recent graduates are working in our newsrooms and at other traditional outlets, such as CNN, USA Today and Business Week. Others are Fulbright Scholars studying overseas. Some have taken a more entrepreneurial route and started their own websites. Now the Cronkite Team has taken the forward-thinking approach that produced these success stories and put it on paper. Turn the pages, and discover your own path. -Steve Capus, president, NBC News The Cronkite Team treats social media elements, such as Twitter and YouTube, as a routine part of the newsgathering process - which is as it should be. -Kym Fox, Texas State University Students want visually entertaining texts that are compelling to read. They HATE tedium . The text is written in a manner that reflects the realities of electronic media today. It accurately describes writing styles, production techniques and storytelling methodology. Students who absorb this material will not be surprised when they enter the professional world. -Marilee Morrow, Marietta College I do think this text would benefit today's broadcast journalism students, mainly because of its practicality for students. It's obvious the authors have worked in newsrooms before and understand what works in the commercial world. -David Swartzlander, Doane College <p>“Walk through the newsrooms and classrooms of the Cronkite School as I have, and it's unlikely that you'll find students worried about the future of the news industry. Instead, you'll discover young women and men excited about the opportunities ahead. And that's reassuring, because in this changing world the need for quality journalism has never been more critical, and that means we need quality journalists. This book builds on the bedrock of journalism principles practiced by Walter Cronkite and carved into the reporting platforms of each student who graduates from "his" school. Organized into four main themes—content, reporting, production and values—this book is ideal for college broadcast reporting and producing courses or as a valuable newsroom resource for traditional journalists transitioning into the digital era of social media journalism. The book's 14 chapters engage readers in a visual way that won't be confused with the outdated broadcast textbooks of previous generations. Whether it's how to use social media as a reporting tool, turn a television news package into a sharp online piece or produce a great newscast, News Now provides the answer in a format that's engaging, even to a generation of students with shorter attention spans. You might just find yourself choosing to keep this book instead of selling it back at the end of the semester. I have been both impressed and heartened to see the combination of new technology and editorial excellence in the work of Cronkite students. Recent graduates are working in our newsrooms and at other traditional outlets, such as CNN, USA Today and Business Week. Others are Fulbright Scholars studying overseas. Some have taken a more entrepreneurial route and started their own websites. Now the Cronkite Team has taken the forward-thinking approach that produced these success stories and put it on paper. Turn the pages, and discover your own path. ” </p> <p>—Steve Capus, <i>president, NBC News</i></p> <p> </p> <p>“The Cronkite Team treats social media elements, such as Twitter and YouTube, as a routine part of the newsgathering process – which is as it should be.” </p> <p>—<i>Kym Fox, </i><i>Texas State University</i></p> <p> </p> <p>“Students want visually entertaining texts that are compelling to read. They HATE tedium . The text is written in a manner that reflects the realities of electronic media today. It accurately describes writing styles, production techniques and storytelling methodology. Students who absorb this material will not be surprised when they enter the professional world. ” </p> <p>—Marilee Morrow, <i>Marietta College</i></p> <p> </p> <p>“I do think this text would benefit today's broadcast journalism students, mainly because of its practicality for students. It's obvious the authors have worked in newsrooms before and understand what works in the commercial world. ” </p> <p>—David Swartzlander, <i>Doane College</i></p> """The Cronkite Team treats social media elements, such as Twitter and YouTube, as a routine part of the newsgathering process, which is as it should be."" - Kym Fox, Texas State University ""Students want visually entertaining texts that are compelling to read. They HATE tedium . The text is written in a manner that reflects the realities of electronic media today. It accurately describes writing styles, production techniques and storytelling methodology. Students who absorb this material will not be surprised when they enter the professional world."" - Marilee Morrow, Marietta College ""I do think this text would benefit today's broadcast journalism students, mainly because of its practicality for students. It's obvious the authors have worked in newsrooms before and understand what works in the commercial world."" - David Swartzlander, Doane College" The Cronkite Team treats social media elements, such as Twitter and YouTube, as a routine part of the newsgathering process, which is as it should be. - Kym Fox, Texas State University Students want visually entertaining texts that are compelling to read. They HATE tedium . The text is written in a manner that reflects the realities of electronic media today. It accurately describes writing styles, production techniques and storytelling methodology. Students who absorb this material will not be surprised when they enter the professional world. - Marilee Morrow, Marietta College I do think this text would benefit today's broadcast journalism students, mainly because of its practicality for students. It's obvious the authors have worked in newsrooms before and understand what works in the commercial world. - David Swartzlander, Doane College Walk through the newsrooms and classrooms of the Cronkite School as I have, and it's unlikely that you'll find students worried about the future of the news industry. Instead, you'll discover young women and men excited about the opportunities ahead. And that's reassuring, because in this changing world the need for quality journalism has never been more critical, and that means we need quality journalists. This book builds on the bedrock of journalism principles practiced by Walter Cronkite and carved into the reporting platforms of each student who graduates from his school. Organized into four main themes-content, reporting, production and values-this book is ideal for college broadcast reporting and producing courses or as a valuable newsroom resource for traditional journalists transitioning into the digital era of social media journalism. The book's 14 chapters engage readers in a visual way that won't be confused with the outdated broadcast textbooks of previous generations. Whether it's how to use social media as a reporting tool, turn a television news package into a sharp online piece or produce a great newscast, News Now provides the answer in a format that's engaging, even to a generation of students with shorter attention spans. You might just find yourself choosing to keep this book instead of selling it back at the end of the semester. I have been both impressed and heartened to see the combination of new technology and editorial excellence in the work of Cronkite students. Recent graduates are working in our newsrooms and at other traditional outlets, such as CNN, USA Today and Business Week. Others are Fulbright Scholars studying overseas. Some have taken a more entrepreneurial route and started their own websites. Now the Cronkite Team has taken the forward-thinking approach that produced these success stories and put it on paper. Turn the pages, and discover your own path. -Steve Capus, president, NBC News The Cronkite Team treats social media elements, such as Twitter and YouTube, as a routine part of the newsgathering process - which is as it should be. -Kym Fox, Texas State University Students want visually entertaining texts that are compelling to read. They HATE tedium . The text is written in a manner that reflects the realities of electronic media today. It accurately describes writing styles, production techniques and storytelling methodology. Students who absorb this material will not be surprised when they enter the professional world. -Marilee Morrow, Marietta College I do think this text would benefit today's broadcast journalism students, mainly because of its practicality for students. It's obvious the authors have worked in newsrooms before and understand what works in the commercial world. -David Swartzlander, Doane College Author InformationIn 2010 the Cronkite School of Journalism & Mass Communication finished first in the prestigious Hearst Journalism Awards and the Society of Professional Journalists Mark of Excellence Awards. Three of the authors of News Now are all full-time faculty members at the Cronkite School, and all have extensive media experience: B. William Silcock is an associate professor of broadcast journalism and twice was selected as a Fulbright Scholar. He has pioneered research on global television news culture. His work is published in Journalism Quarterly, the field's most prestigious research journal, and in Journalism Studies, The Journal of Mass Media Ethics and the Journal of Broadcasting & Electronic Media. Mark Lodato is the assistant dean and news director at the Cronkite School. As assistant dean, he supervises the television and radio curriculum, including students participating in the Cronkite NewsWatch, a national award-winning television newscast. The live production is broadcast four times each week across Arizona via PBS. Advanced undergraduate and graduate students cover top stories in the Phoenix area and across the state. While expanding NewsWatch in English and in Spanish, Lodato has launched new partnerships with NBC, Univision, MSNBC and Fox Sports Arizona. Carol Schwalbe is an associate professor at the University of Arizona,where she teaches magazine writing and online media. While at the Cronkite School, her class produces the award-winning Cronkite Zine http://cronkitczine.asu.edu, showcasing the work of Cronkite students. Her own websites have won Best of Competition and an Award of Excellence from the Broadcast Education Association, as well as several Best of the Web design competitions from the Association for Education in Journalism and Mass Communication. Susan Green is the broadcast director of the Cronkite News Service at the Cronkite School. She came to ASU in August 2006 from KNXV-TV, where she served as managing editor at the ABC affiliate. In her 21 years as a broadcast professional, Green held positions at stations in Phoenix, Washington, D.C., Los Angeles and New York City. Green also serves as assistant news directorof News Watch, the Cronkite School's awardÂ-winning, student-produced newscast. In that role, Green helped the program expand from once a week to four times a week. Tab Content 6Author Website:Countries AvailableAll regions |
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