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OverviewFull Product DetailsAuthor: Elke SchwarzPublisher: Springer Imprint: Springer Edition: 1st ed. 2022 Weight: 0.347kg ISBN: 9783658386351ISBN 10: 3658386355 Pages: 185 Publication Date: 14 December 2023 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsReviewsAuthor Information"Elke Schwarz is a marketing expert and managing director of the Institute for Sales and Marketing Excellence. There she deals primarily with the topics of neuro-sales and marketing as well as with methods of ""Emotion Selling"". In this function she developed the SDMI method herself. She gives lectures on the subject of the unconscious effectiveness of advertising, advises companies as well as advertising agencies and gives sales training courses. She is also co-author of the book ""Emotion Selling"" (2nd edition 2015) published by Springer Gabler." Tab Content 6Author Website:Countries AvailableAll regions |
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