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Overview"""My Life in Advertising"" is an autobiography detailing the life of advertising genius Claude C. Hopkins (author of the business classic ""Scientific Advertising""). This book is not written as a personal history, but as a business story. The chief object behind every chapter is to offer helpful suggestions to those who will follow his advice. As practical as it is interesting, ""My Life in Advertising"" is a must-read book for anyone wanting to understand the secrets of how to sell. Many of his strategies and techniques still apply today, even for internet marketing." Full Product DetailsAuthor: Claude C HopkinsPublisher: Sanage Publishing House LLP Imprint: Sanage Publishing House LLP Dimensions: Width: 14.00cm , Height: 1.30cm , Length: 21.60cm Weight: 0.363kg ISBN: 9789394924338ISBN 10: 9394924337 Pages: 168 Publication Date: 07 July 2022 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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