Overview

Most of our everyday life experiences are multisensory in nature; that is, they consist of what we see, hear, feel, taste, smell, and much more. Almost any experience you can think of, such as eating a meal or going to the cinema, involves a magnificent sensory world. In recent years, many of these experiences have been increasingly transformed and capitalised on through advancements that adapt the world around us - through technology, products, and services - to suit our ever more computerised environment. Multisensory Experiences: Where the senses meet technology looks at this trend and offers a comprehensive introduction to the dynamic world of multisensory experiences and design. It takes the reader from the fundamentals of multisensory experiences, through the relationship between the senses and technology, to finally what the future of those experiences may look like, and our responsibility in it. This book empowers you to shape your own and other people's experiences by considering the multisensory worlds that we live in through a journey that marries science and practice. It also shows how we can take advantage of the senses and how they shape our experiences through intelligent technological design.

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9780198849629

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Reviews

"Traveling and eating are experiences of the five senses. We recognize the world through the window of the five senses. However, for a long time, only the visual and auditory windows were open to the digital world. This book introduces, with rich examples, how state-of-the-art digital media such as virtual reality can change the relationship between computer and us. I hope this book is a looking glass that reveals a way of understanding how technology can enrich our everyday life. * Masahiko Inami, Professor, Research Center for Advanced Science and Technology, The University of Tokyo * A must read for researchers and practitioners learning about multisensory experiences and creating them artificially. Authors provided a solid framework using real life examples and connected broad set of disciplines to dissect the complex ""experience"" we live everyday, and our expectations from the technologies to enable them. The book is engaging, thought provoking and easy to read, with ample examples resonating with readers, jolting their thinking, and resolving with satisfying closures. It covers fundamental of ""what is an experience?"", its essential constituents, and ""why, what, when, how, who and whom"" of futuristic technologies enabling it. * Ali Israr, Research Scientist Haptics, Facebook Reality Labs, USA * It's easy to overlook given our contemporary screen-based dependence on swiping and typing, but our experience of the world goes beyond sight and touch, to include smell, taste, and sound-an entire universe of rich perceptual experiences our senses create in concert with each other. Who better to serve as our guides to the opportunities and responsibilities that accompany multisensory design than Marianna Obrist and Carlos Velasco, with their very different backgrounds and shared sense of curiosity and playfulness. * Nicola Twilley, Co-host of Gastropod, USA * Multisensory Experiences is a fascinating exploration that gives the reader a new understanding of our relation to human experience and the world around us. This book is a must read for anyone in the business of designing experiences, be that in a room, on a screen, on a plate, in a headset or wine glass. This book delights and inspires showing us a world of possibility that technology can bring to mulitsensory experiences. This book builds on the mindfulness revolution by giving us more complex, layered and detailed understanding of human sensory experience and how we may choose to modify that with technology. * Birch Hamilton, Executive Director Screen Directors Guild of Ireland, Ireland *"

Multisensory Experiences is a fascinating exploration that gives the reader a new understanding of our relation to human experience and the world around us. This book is a must read for anyone in the business of designing experiences, be that in a room, on a screen, on a plate, in a headset or wine glass. This book delights and inspires showing us a world of possibility that technology can bring to mulitsensory experiences. This book builds on the mindfulness revolution by giving us more complex, layered and detailed understanding of human sensory experience and how we may choose to modify that with technology. * Birch Hamilton, Executive Director Screen Directors Guild of Ireland, Ireland * It's easy to overlook given our contemporary screen-based dependence on swiping and typing, but our experience of the world goes beyond sight and touch, to include smell, taste, and sound-an entire universe of rich perceptual experiences our senses create in concert with each other. Who better to serve as our guides to the opportunities and responsibilities that accompany multisensory design than Marianna Obrist and Carlos Velasco, with their very different backgrounds and shared sense of curiosity and playfulness. * Nicola Twilley, Co-host of Gastropod, USA * A must read for researchers and practitioners learning about multisensory experiences and creating them artificially. Authors provided a solid framework using real life examples and connected broad set of disciplines to dissect the complex experience we live everyday, and our expectations from the technologies to enable them. The book is engaging, thought provoking and easy to read, with ample examples resonating with readers, jolting their thinking, and resolving with satisfying closures. It covers fundamental of what is an experience? , its essential constituents, and why, what, when, how, who and whom of futuristic technologies enabling it. * Ali Israr, Research Scientist Haptics, Facebook Reality Labs, USA * Traveling and eating are experiences of the five senses. We recognize the world through the window of the five senses. However, for a long time, only the visual and auditory windows were open to the digital world. This book introduces, with rich examples, how state-of-the-art digital media such as virtual reality can change the relationship between computer and us. I hope this book is a looking glass that reveals a way of understanding how technology can enrich our everyday life. * Masahiko Inami, Professor, Research Center for Advanced Science and Technology, The University of Tokyo *

Traveling and eating are experiences of the five senses. We recognize the world through the window of the five senses. However, for a long time, only the visual and auditory windows were open to the digital world. This book introduces, with rich examples, how state-of-the-art digital media such as virtual reality can change the relationship between computer and us. I hope this book is a looking glass that reveals a way of understanding how technology can enrich our everyday life. * Masahiko Inami, Professor, Research Center for Advanced Science and Technology, The University of Tokyo * A must read for researchers and practitioners learning about multisensory experiences and creating them artificially. Authors provided a solid framework using real life examples and connected broad set of disciplines to dissect the complex experience we live everyday, and our expectations from the technologies to enable them. The book is engaging, thought provoking and easy to read, with ample examples resonating with readers, jolting their thinking, and resolving with satisfying closures. It covers fundamental of what is an experience? , its essential constituents, and why, what, when, how, who and whom of futuristic technologies enabling it. * Ali Israr, Research Scientist Haptics, Facebook Reality Labs, USA * It's easy to overlook given our contemporary screen-based dependence on swiping and typing, but our experience of the world goes beyond sight and touch, to include smell, taste, and sound-an entire universe of rich perceptual experiences our senses create in concert with each other. Who better to serve as our guides to the opportunities and responsibilities that accompany multisensory design than Marianna Obrist and Carlos Velasco, with their very different backgrounds and shared sense of curiosity and playfulness. * Nicola Twilley, Co-host of Gastropod, USA * Multisensory Experiences is a fascinating exploration that gives the reader a new understanding of our relation to human experience and the world around us. This book is a must read for anyone in the business of designing experiences, be that in a room, on a screen, on a plate, in a headset or wine glass. This book delights and inspires showing us a world of possibility that technology can bring to mulitsensory experiences. This book builds on the mindfulness revolution by giving us more complex, layered and detailed understanding of human sensory experience and how we may choose to modify that with technology. * Birch Hamilton, Executive Director Screen Directors Guild of Ireland, Ireland *

Author Information

Carlos Velasco is an Associate Professor at the Department of Marketing, BI Norwegian Business School (Norway), where he co-founded the Centre for Multisensory Marketing. He also holds a Research Fellowship at the SCHI Lab, Sussex University (UK). Carlos received his D.Phil. in Experimental Psychology from Oxford University. His work is at the intersection between Psychology, Marketing, and Human-Computer Interaction, and focuses on understanding, and capitalizing on, our multisensory experiences and their guiding principles. Carlos has worked with a number of companies from all around the world on multisensory experiences. Marianna Obrist is Professor of Multisensory Experiences and, before joining UCL, she was head of the Sussex Computer Human Interaction (SCHI 'sky') Lab at the School of Engineering and Informatics at the University of Sussex (United Kingdom). Her research ambition is to establish touch, taste, and smell as interaction modalities in human-computer interaction. She was selected Young Scientist 2017 and 2018 to attend the WEF in China, and become an inaugural member of the ACM Future of Computing Academy. Marianna received her PhD in Human-Computer Interaction from the University of Salzburg (Austria), was a Marie Curie Fellow at Newcastle University (United Kingdom), and is a Visiting Professor at the Royal College of Art.

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