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Author:   Beat Burgenmeier ,  Jean-Louis Mucchielli
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.453kg
ISBN:  

9780415639606

ISBN 10:   0415639603
Pages:   270
Publication Date:   27 November 2012
Audience:   General/trade ,  College/higher education ,  Professional and scholarly ,  General ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Part 1 Corporate Strategies and Economic Integration; Chapter 1 The Challenge of the Single Market, S. Young, M. McDermott, S. Dunlop; Chapter 2 Competitive Strategies for Non-European Firms, A.M. Rugman, A. Verbeke; Chapter 3, J.L. Mucchielli; Chapter 4 Strategic Trade Policy and 1992, L. Waverman; Part 2 Multinational Activity within Europe; Chapter 5 Intra-European Direct Investment, W. Molle, R. Morsink; Chapter 6 Swiss Foreign Direct Investment, B. Bürgenmeier; Part 3 Japanese Multinationals and European Integration; Chapter 7, P. Saucier; Chapter 8 Japanese Multinationals and 1992, T. Ozawa; Chapter 9 Japanese Direct Investment in Europe, J.H. Dunning, J.A. Cantwell; Part 4 National Policy and Multinational Strategies; Chapter 10, A.E. Safarian; Chapter 11 The Impact of Multinationals on National Economic Policies, M. Pani?;

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B. Bürgenmeier, J. L. Mucchielli

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