Motion Graphics: Principles and Practices from the Ground Up

Author:   Ian Crook, University of Central Lancashire ,  Peter Beare (University of Central Lancashire)
Publisher:   Bloomsbury Publishing PLC
ISBN:  

9781472569004


Pages:   200
Publication Date:   17 December 2015
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Motion Graphics: Principles and Practices from the Ground Up


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Full Product Details

Author:   Ian Crook, University of Central Lancashire ,  Peter Beare (University of Central Lancashire)
Publisher:   Bloomsbury Publishing PLC
Imprint:   Fairchild Books
Dimensions:   Width: 21.00cm , Height: 1.50cm , Length: 27.00cm
Weight:   0.467kg
ISBN:  

9781472569004


ISBN 10:   1472569008
Pages:   200
Publication Date:   17 December 2015
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Introduction 1. Concepts – Tools 2. Concepts – The Image 3. Concepts – Space 4. Concepts – Time 5. Putting the Pieces Together 6. Recording and Recreating Motion 7. Process – Planning 8. Process – Production Appendix

Reviews

Motion Graphics provides an informative breakdown of the key concepts in this field, while also delivering technical advice and vivid color visuals to assist students in understanding this medium and the many ways it can be used to visually communicate rich and complex ideas. -- Julia DeArriba-Montgomery, Florida State College of Jacksonville, US Motion Graphics delivers an accessible range of reference materials and projects. I would particularly recommend this text to foundational level HE students who might be unfamiliar with moving image based workflows. The book is clear and concise in its definitions of the most relevant terminology. A particular highlight must be with quality of examples referenced from various professional practice based creative agencies, along with short but insightful interviews covering each agencies individual approach to the design process. Stephen Hibbert, University of Huddersfield, UK


Motion Graphics provides an informative breakdown of the key concepts in this field, while also delivering technical advice and vivid color visuals to assist students in understanding this medium and the many ways it can be used to visually communicate rich and complex ideas. -- Julia DeArriba-Montgomery, Florida State College of Jacksonville, US


Author Information

Ian Crook is a senior lecturer on the Media Technology BSc (Hons) programmes at the University of Central Lancashire, UK. Peter Beare is course leader for BSc (Hons) Media Production & Technology at the University of Central Lancashire, UK. He is the co-author of User Experience Design (Bloomsbury 2014).

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