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OverviewWhy do some companies thrive while others in the same industry languish? How can a struggling firm achieve higher annual earnings? What allows new corporations to become successful in highly competitive industries? In this book, now updated and expanded, Sharon Oster shows that combining a sound understanding of economic and managerial principles can make a striking difference in the quality of the strategic planning of an organization and provide guidelines for effective corporate strategies.The third edition of Modern Competitive Analysis includes new material on game theory, added value analysis, and strategic intent. Examples are drawn from modern network industries and more attention is paid to newly deregulated markets. Unusually broad in scope, with many examples from large and small companies, service firms, manufacturers, foreign and American organizations, as well as non-profit corporations, the book emphasizes an economic approach to strategic planning, using the most recent theories to illuminate situations faced by businesses today. Covering new and important areas in economics not treated in other management and strategic planning books, and couched in clear terms that make these concepts especially accessible, Modern Competitive Analysis is a fundamental resource to the managers of today and tomorrow. Full Product DetailsAuthor: Sharon M. Oster (Professor of Economics and Management, Professor of Economics and Management, Yale University School of Management)Publisher: Oxford University Press Inc Imprint: Oxford University Press Inc Edition: 3rd Revised edition Dimensions: Width: 24.10cm , Height: 2.80cm , Length: 16.10cm Weight: 0.785kg ISBN: 9780195119411ISBN 10: 019511941 Pages: 446 Publication Date: 27 May 1999 Audience: College/higher education , Tertiary & Higher Education Format: Hardback Publisher's Status: Active Availability: To order  Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsPreface 1: Introduction and Overview Part I: The Competitive Environment 2: Efficient Markets 3: Industry Analysis 4: Understanding the Impediments to Entry 5: Groups Within Industries 6: Competing in Global Markets Part II: Inside the Organization 7: Competing for Advantage 8: Organizational Goals: Politics and Power in the Organization 9: Organizational Structure and Strategic Planning 10: Corporate Diversification 11: Vertical Linkages 12: Mergers, Acquisitions, and Strategic Alliances Part III: Rivalry 13: Understanding Rivalry: Game Theory 14: Product Positioning and Strategic Marketing 15: Competitive Pricing 16: Competitive Research and Development and Innovation 17: Regulatory Issues in Strategic Planning Part IV. The Planning Process 18: The Strategic Planning Process Appendix 1. Some Case Suggestions Appendix 2. Financial Ratio Analysis Appendix 3. Using Statistics to Determine Advantage Appendix 4. A Discussion of Portfolio Techniques Notes Glossary IndexReviewsA blockbuster of a book. There are many analytical probes of strategic management concepts that students of business administration must read. A tremendous book. --Richard H. Fabris, New Jersey City University A comprehensive, lucidly written text. --Ram Baliga, Wake Forest University An enormous number of well chosen examples illustrate the discourse...This volume is very good at raising questions of strategy and giving apt examples...The intended audience, business practitioners as well as students, will continue to find this volume extremely helpful in navigating the competitive marketplace. Recommended for upper-division undergraduate through professional collections. --Choice Very good book. Explains complex concepts in an easy to follow way. Good for beginners and advanced students. I have recommended this book in several courses. --Folke Kafka, University of Pittsburgh Author InformationTab Content 6Author Website:Countries AvailableAll regions |
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