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Overview"Proizvodstvo grazhdanskoy aviatekhniki yavlyaetsya vazhneyshey otrasl'yu promyshlennosti. V kachestve strategicheskoy otrasli gosudarstva razvitaya otrasl' aviastroeniya sposobstvuet progressu i tekhnologicheskomu razvitiyu vsey otechestvennoy promyshlennosti v tselom. Mirovoy rynok grazhdanskikh passazhirskikh samoletov v silu svoey spetsifiki, unikal'nosti, a takzhe sushchestvennogo ob""ema kapitala, sosredotochennogo na nem, yavlyaetsya odnim iz naibolee privlekatel'nykh i izuchaemykh rynkov. Intensifikatsiya protsessa globalizatsii i ekonomicheskoy integratsii vyvodit na pervyy plan problemy mezhdunarodnoy konkurentsii i razrabotki effektivnoy konkurentnoy strategii aviaproizvoditeley. V knige raskryty osnovnye sovremennye tendentsii razvitiya vedushchikh mirovykh aviastroitel'nykh kompaniy s uchetom vliyaniya krizisnykh yavleniy, rassmotren opyt i strategii razvitiya vedushchikh mirovykh aviaproizvoditeley, raskryvayutsya osobennosti konkurentnoy bor'by na mirovom rynke grazhdanskoy aviatekhniki, vyyavleny konkurentnye pozitsii i konkurentnye preimushchestva liderov dannogo rynka, takzhe sformulirovany vazhneyshie faktory, povyshayushchie konkurentosposobnost' kompaniy na mirovom rynke grazhdanskoy aviatekhniki." Full Product DetailsAuthor: Prikhod'ko Yuliya Gennad'evnaPublisher: LAP Lambert Academic Publishing Imprint: LAP Lambert Academic Publishing Dimensions: Width: 15.20cm , Height: 0.60cm , Length: 22.90cm Weight: 0.163kg ISBN: 9783659519314ISBN 10: 3659519316 Pages: 104 Publication Date: 23 January 2014 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Language: Russian Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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