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OverviewThis book breaks away from standard microeconomics textbooks for management students in numerous ways. Some of its relevant and useful features are: · A strong emphasis on concepts, their explanation, understanding and application · Graphical and logical derivations supplemented by economic intuition in easy-to-understand English, while retaining the rigour of algebraic treatment · Numerous real-life examples, largely pertaining to India · Two unique chapters: Demand for Assets and Game Theory and Economic Applications · Questions at the end of each chapter, emphasising the application of concepts This book will be valuable for BBA and B.Com. students and also for those pursuing Managerial Economics at the Masters level. Full Product DetailsAuthor: Satya P DasPublisher: SAGE Publications Inc Imprint: SAGE Publications Inc Dimensions: Width: 18.40cm , Height: 2.10cm , Length: 24.10cm Weight: 0.520kg ISBN: 9780761935926ISBN 10: 0761935924 Pages: 372 Publication Date: 13 November 2007 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Replaced By: 9789354791802 Format: Paperback Publisher's Status: No Longer Our Product Availability: Out of stock The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsForeword - J K Goyal Preface Setting Norms Introduction Demand Supply Consumer Behaviour Applications of Consumer Theory Demand Estimation and Forecasting Demand for Assets Types of Firms, Their Goals and Production Cost of Production and Financing of a Firm Profit Maximisation, Perfect Competition and the Supply Curve Demand, Supply and Equilibrium Optimality of a Competitive Market Structure, Market Failure and Corrective Measures Game Theory and Economic Applications Monopoly Monopolistic Competition and Oligopoly Factor Markets IndexReviewsAuthor InformationSatya P Das is a Professor of Economics at the Statistical Institute, New Delhi. Previously, he was a Professor of Economics at Indiana University and University of Wisconsin-Milwaukee, USA, and has held visiting positions at various universities in different countries. He has authored the Class XII NCERT Textbook Introductory Microeconomics (2003) and the monograph New Perspectives on Business Cycles: An Analysis of Inequality and Heterogeneity (1993), and is a regular contributor to journals in economics. His current research interests include Economic Modelling of Terrorism, Impact of International Trade on Product Quality as well as various issues relating to Growth, Development and Distribution. He is the founding editor of Indian Growth and Development Review. Tab Content 6Author Website:Countries AvailableAll regions |