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Moez Ltifi is a Ph.D in Business Administration. He is currently associate professor (HDR) in marketing at the University of Shaqra in Saudi Arabia and at the University of Sfax in Tunisia. Dr Ltifi is a reviewer in various international academic journals. His research work focuses on digital marketing, consumer attitudes, online shopping, customer satisfaction, customer trust, acceptance of new technologies, electronic loyalty, retailing, bank marketing, m.mobile, consumer behaviour, corporate governance, performance, branding. His most recent articles are published in refereed international ranked and impacted journals such as International Journal of Bank Marketing, Management and Organization Review, Management Decision, Journal of Management Science, Management 2000, Journal of Global Marketing, International Journal of Law and Management, Corporate Governance: The International Journal of Business in Society, Journal of Knowledge Management, Journal of Air Transport Management..

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