Overview

Mary Quant is a fashion icon. The first focused study of her career, this book shows how she revolutionised fashion, harnessing youth, streetstyle and mass production to create a new look for everyone. The book surveys the development of her business in the context of British, European and American fashion in the post war period, and explores how her innovative marketing created a powerful global brand. Featuring new photography of Quant garments, alongside previously unpublished fashion photographs and designs, this book forms a dynamic and authoritative account of Mary Quant and her legacy.

Full Product Details

Author:   Jenny Lister ,  Suzy Menkes
Publisher:   V & A Publishing
Imprint:   V & A Publishing
Dimensions:   Width: 21.60cm , Height: 2.70cm , Length: 27.00cm
Weight:   1.260kg
ISBN:  

9781851779956

ISBN 10:   1851779957
Pages:   224
Publication Date:   25 March 2019
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Out of stock  
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

Table of Contents

Introduction: Making Fashion History Part One Before Bazaar 1919-1955 Part Two Boutique to Wholesale 1955-1962 Modelling Quant, Stephanie Wood Photographic Interpretations, Susanna Brown Part Three Into the Big Time 1963-1964 Doing Business in Transatlantic Fashion: The Experience of Mary Quant, Regina Lee Blaszczyk Part Four The Shock of the Knee 1965-1967 Quant and Cosmetics, Beatrice Behlen Quant and Advertising: Collett Dickenson Pearce, Janine Sykes Part Five Liberated Fashion 1968-1975 Selling the Total Look: Quant and Interiors, Johanna Agerman Ross Part Six Lifestyle Brand 1975-2000 Conclusion: Fashion for Everyone Appendix: Mary Quant Labels, Elisabeth Murray

Reviews

'excellent', Burlington Magazine, July 2019

Author Information

Jenny Lister is Curator of Fashion at the V&A. Suzy Menkes is a British journalist and fashion critic, formerly fashion editor of the International Herald Tribune (now known as the New York Times), she is currently Editor, Vogue International, for 25 worldwide editions of Vogue online.

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