Marktforschung: Methodische Grundlagen und praktische Anwendung

Author:   Ludwig Berekoven ,  Werner Eckert ,  Peter Ellenrieder
Publisher:   Gabler Verlag
ISBN:  

9783409369879


Pages:   412
Publication Date:   01 January 1993
Format:   Paperback
Availability:   In stock   Availability explained
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Marktforschung: Methodische Grundlagen und praktische Anwendung


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Overview

Die Rolle der Information im Marketing.- Methoden der Marktforschung.- Besonderheiten der Marktforschung in ausgewählten Märkten.- Angewandte Marktforschung.

Full Product Details

Author:   Ludwig Berekoven ,  Werner Eckert ,  Peter Ellenrieder
Publisher:   Gabler Verlag
Imprint:   Gabler Verlag
Dimensions:   Width: 17.00cm , Height: 2.10cm , Length: 24.40cm
Weight:   0.653kg
ISBN:  

9783409369879


ISBN 10:   3409369872
Pages:   412
Publication Date:   01 January 1993
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.
Language:   German

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