Marketing in Foodservice Operations

Author:   David K. Hayes (Purdue University; Texas Tech University; University of Houston; Lansing Community College) ,  Jack D. Ninemeier (Michigan State University)
Publisher:   John Wiley & Sons Inc
ISBN:  

9781394208333


Pages:   336
Publication Date:   21 November 2023
Format:   Paperback
Availability:   In stock   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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Marketing in Foodservice Operations


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Author:   David K. Hayes (Purdue University; Texas Tech University; University of Houston; Lansing Community College) ,  Jack D. Ninemeier (Michigan State University)
Publisher:   John Wiley & Sons Inc
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 15.00cm , Height: 2.00cm , Length: 22.40cm
Weight:   0.363kg
ISBN:  

9781394208333


ISBN 10:   1394208332
Pages:   336
Publication Date:   21 November 2023
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In stock   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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David Hayes, PhD, has taught hospitality courses at Purdue University, Texas Tech University, The University of Houston, and Lansing Community College. He has served as the Vice President of Broadcast and Video Training for the American Hotel & Lodging Educational Institute. Jack Ninemeier, PhD, is an Emeritus Professor in the School of Hospitality Business at Michigan State University. He has many years’ experience developing and providing training and resource materials for commercial and non-commercial foodservice operations. He has also written several hundred articles for trade journals and created training monographs. Part of Wiley’s Foodservice Operations: The Essentials series.

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