Market-Value Pricing: Definitions, Concepts, and Processes for Market-Value Centric Pricing

Author:   Gabriel Steinhardt
Publisher:   Springer Nature Switzerland AG
Edition:   1st ed. 2019
ISBN:  

9783030107338


Pages:   52
Publication Date:   19 February 2019
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Market-Value Pricing: Definitions, Concepts, and Processes for Market-Value Centric Pricing


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Author:   Gabriel Steinhardt
Publisher:   Springer Nature Switzerland AG
Imprint:   Springer Nature Switzerland AG
Edition:   1st ed. 2019
Weight:   0.454kg
ISBN:  

9783030107338


ISBN 10:   3030107337
Pages:   52
Publication Date:   19 February 2019
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Pricing Fundamentals.- Value Concept.- Pricing Influencers.- MVP Model.- Blackblot Market-Value Pricing™ Model Glossary.- Blackblot Market-Value Pricing™ (MVP) Model. 

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Gabriel Steinhardt is Blackblot's founder and CEO, and a recognized international technology product management expert, author, lecturer, and developer of practical tools and methodologies that increase product managers' productivity.  A marketing and information systems MBA with over two decades of experience in product management with technology products, Gabriel has assumed diverse leadership roles with major corporations and startups in marketing, product management, and technical undertakings. Gabriel is the developer of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice.

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