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OverviewThis is one of the most comprehensive books available covering entrepreneurship, branding, social networking, publicity, touring, contracts, marketing, trademarks, merchandising and record companies. This latest edition includes the intricacies of 360 deals and new business models for succeeding in the virtual world, and new contracts for personal management and artists releasing their own digital product. It also features an expanded chapter on business management, new artist-manager court cases, and updated industry website listings. Full Product DetailsAuthor: Stephen MarconePublisher: Hal Leonard Corporation Imprint: HiMarks Publishing Co Edition: 5th edition Dimensions: Width: 21.60cm , Height: 2.50cm , Length: 28.60cm Weight: 0.998kg ISBN: 9780965125062ISBN 10: 0965125068 Pages: 344 Publication Date: 01 October 2010 Audience: General/trade , General Replaced By: 9780965125079 Format: Paperback Publisher's Status: Out of Stock Indefinitely Availability: In Print  Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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