Free Delivery Over $100
|
|
|||
|
||||
OverviewFocusing on the news - the way it is written and the forms it takes - this book examines the relation between the content of public information and the potential effect of new technology on the degree and type of information available in the public forum. Tom Koch uses examples to demonstrate the degree to which news information can be changed through the efficient and cost-effective application of online bibliographic resources by personal computers. Koch argues that new, computer-based technologies will revolutionize news and public information by fundamentally altering the relation between writer and news subject. He shows how electronic databases, by making large amounts of data on virtually every subject available to the news writer or editor, have changed the equation which has defined news since at least the 1920s. To make clear the degree to which these systems will transform news, the author demonstrates how online resources can be used efficiently and inexpensively by generalists. Practical issues of online use are presented within the context of both the parameters of contemporary journalism and the means by which these technologies address its limits. Two separate chapters, one describing search technologies and the other reviewing database organization, are written to be of practical value to both neophyte and journeyman news and public information writers alike. Using examples from his own and others' work, Koch demonstrates ways to carry out simple and inexpensive searches. His book is especially aimed at the news or research librarian, reporter and the public information or public relations writer. Full Product DetailsAuthor: Tom KochPublisher: Greenwood Press Imprint: Greenwood Press Volume: No 28 Weight: 0.771kg ISBN: 9780313277504ISBN 10: 0313277508 Pages: 228 Publication Date: 30 July 1991 Audience: College/higher education , Undergraduate , Postgraduate, Research & Scholarly Format: Hardback Publisher's Status: Active Availability: To order  Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsReviews?This is a thoughtful book, well-researched, with detailed analyses of the questions facing modern news organizations. There are flow charts and diagrams to help understand access to information and how it fits into the news process.?-DATABASE December 1992 Author InformationTab Content 6Author Website:Countries AvailableAll regions |
||||
